Devil may wear Prada, but Virgin Mary dons Louis Vuitton
Saturday 31 July 2010
The devil may well wear Prada, but at a biennial exhibition of sacred art in Italy, a statue of the Virgin Mary is donning Louis Vuitton, local newspaper Il Centro reported on Thursday.
The veil traditionally covering the Virgin's head bears the French luxury brand's trademark "LV" logo in golden letters decorating bags - many of them counterfeit - around the world.
Francesco De Molfetta, 31, said he created the work to "denounce a society based on the cult of appearance through the use of a brand that represents the search for ephemeral happiness."
"This new way of interpreting sacred art is along the lines of the famous work presented (in 1999 in Venice by Maurizio) Cattelan that showed a wax icon depicting Pope John Paul II being crushed by a meteor," the curator of the biennial Giuseppe Bacci told Il Centro.
"It is a way to hit the visitors' unconscious," he added.
The biennial is held at Isola del Gran Sasso in the central region of Abruzzo.
Milan native De Molfetta's works have been on show in Tokyo, at the T20 contemporary art gallery of Murcia Spain and at the museum of Besancon in France.
BBC Trust agrees to axe channel from TV in favour of digital moveTV
FestivalsFive ways to avoid the portable toilets
Jurassic WorldThe results are completely brilliant
Arts & Ents blogs
- 1 Kim Jong-un shows off airport designed by architect he likely had executed
- 2 Tunisia hotel attack: Locals form 'human shield' to protect hotel from gunman Seifeddine Rezgui
- 3 German ethics council calls for incest between siblings to be legalised by Government
- 4 Fifty Shades of Grey author E.L James's Twitter Q&A didn't go exactly as planned
- 5 Facebook rainbow profile pictures likely being tracked by social network
Orange Is The New Black season 3 episode 1, review: The Ross and Rachel-ness of Piper and Alex is starting to grate
The picture of a man crowd surfing in a wheelchair at Glastonbury is brilliant, but it wasn't taken at Glastonbury
Fifty Shades of Grey author E.L James's Twitter Q&A didn't go exactly as planned
Guillaume Tell, Royal Opera House, review: Gang rape and stripping naked of female actor met with boos
Glastonbury 2015: Shocking scenes of rubbish left strewn across campsite as clean-up begins
The moment a Queen's Guard soldier lost it and drew his gun at annoying tourist
Greece crisis: The wider lesson is that it’s time to abandon this failed experiment in currencies
'I wish the BBC would stop calling it Islamic State' – David Cameron unleashes frustration at broadcaster
Pentagon accuses Russia of 'playing with fire' over nuclear threats towards Nato
They are neither a 'state' nor 'Islamic': Why we shouldn't call them Isis, Isil or IS
Tunisia beach attack: How can British Muslims respond to the latest outrages?