1. Free by Chris Anderson
Wired's editor-in-chief rose to fame with The Long Tail, an account of the economics of the web. Free looks at how businesses can prosper by offering services for free.
2. Crowdsourcing by Jeff Howe
Howe's account of how crowds were changing everything from design process to funding models has proved prescient.
3. The Accidental Billionaires by Ben Mezrich
The book behind The Social Network, about the founding of Facebook, it's a captivating spin on a captivating company.
4. Steve Jobs: The Biography by Walter Isaacson
Isaacson's authorised, yet frank, account of the late Apple founder's life might be the first great tech bio and is a must read.
5. I'm Feeling Lucky by Douglas Edwards
Edwards was one of Google's first marketing staffers and here gives a dextrous account of the growth of the search engine's Googleplex.
6. Cognitive Surplus by Clay Shirky
Shirky is a thinker on how old media interacts with new and here looks at how to engage the collective swell of productivity the net has given us.
7. One Click by Richard L Brandt
Brandt's account of how Jeff Bezos built Amazon, the defining customer-orientated business of the digital age, is required reading.
8. The Filter Bubble by Eli Pariser
Writer and MoveOn activist Pariser thinks our internet profiles – social media and the like – limit the amount of things we can discover.
9. The New New Thing by Michael Lewis
Lewis is the master business storyteller. Here he documents the growth of the first web bubble in Silicon Valley.
10. Dark Market by Misha Glenny
The McMafia author's book is like a Bourne thriller chasing those faced with losing everything and those making a criminal mint on the web.Reuse content