Photography: Color Correction, By Ernst Haas

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The Independent Culture

The work of Ernst Haas, one of the 20th-century's most influential photographers, straddled Madison Avenue and art galleries. He created the original, iconic Marlboro Man campaign, while his spreads for Life and a 1962 show at New York's MoMA are credited for the popularity of abstraction and the acceptance of colour photography as an artform. Color Correction reveals still another side to his work. Previously unexhibited and unpublished works spanning 1962 to 1986, taken purely for his own interest, the book's plates are, in his own words: "Less informative, more suggestive — less prose, more poetry." Shown left is New Orleans, USA, 1960.