Hulu launches in Japan in first foray outside US
Friday 02 September 2011
US online video service Hulu.com has begun streaming movies and television shows in Japan in its first expansion outside the United States.
Hulu, a joint venture between The Walt Disney Co., NBC Universal, News Corp. and Providence Equity Partners, a private equity firm, said the popular video service will cost Japanese subscribers 1,480 yen ($19) a month.
Unlike in the United States, where Hulu provides both free and premium services, the offering in Japan is subscription-only.
Japanese subscribers can watch advertising-free Hulu programming using personal computers, tablet computers, Web-connected TVs, video game consoles, Blu-ray players and smartphones.
Hulu senior vice president Johannes Larcher said in a blog post that Hulu's launch in Japan is part of the service's plan to become a "global brand."
"We are taking a first, but important step to make good on our aspiration to serve customers all over the world," Larcher said. "This is just the first of more markets outside of the US for Hulu."
Hulu said it plans to eventually add Japanese-produced content and content from across the Asian region to the service in Japan.
"We are in Japan for the long term, and excited to continue building our product for Japanese consumers," Larcher said.
Hulu's owners have reportedly been seeking to sell the company and potential suitors include Google, Yahoo!, Amazon and DirecTV, according to the Wall Street Journal.
Robin Thicke admits he didn't write 'Blurred Lines'music
Review: Cilla, ITV TV
To mark Tolstoy's 186th birthdaybooks
Arts & Ents blogs
- 1 Scottish independence: Ireland since 1919 is a lesson for Scotland in what a Yes vote means
- 2 Thailand deaths: Pair's bloodied bodies found naked on Koh Tao beach
- 3 Lego breaks out of the toy box and heads for the gallery
- 4 Julian Assange and Edward Snowden join piracy mogul Kim Dotcom’s political campaign in New Zealand
- 5 Daniele Watts: Django Unchained actress detained by Los Angeles police after being mistaken for a prostitute
Fifty Shades of Grey movie: New picture of Anastasia Steele unveiled
Lego breaks out of the toy box and heads for the gallery
Cilla, ITV, review: Sheridan Smith embodies the young singer perfectly
Doctor Who, Listen, review: Possibly Steven Moffat's most terrifying episode
Tyler, The Creator says having new U2 album automatically downloaded on his iPhone was 'like waking up with herpes'
Daniele Watts: Django Unchained actress detained by Los Angeles police after being mistaken for a prostitute
The political class is doing what Hitler couldn’t – destroying Britain
Scottish independence: Nationalist leader Jim Sillars threatens pro-union companies with 'day of reckoning' after independence
Scottish independence: Yes campaign feels the heat as Alex Salmond's NHS claims come under furious attack
£23m Birmingham cycle scheme is attacked by Tory councillor for not catering to the elderly
Salmond accused of laughing off national debt with ‘what are they going to do: invade?’ joke