SkyBalls appeal: Chris O'Dowd's charity appeal that's a load of balls (but in a good way)
<iframe width="450" height="315" src="//www.youtube.com/embed/Hjb_cgOJ8Wo" frameborder="0"></iframe>
Testicular cancer campaign aims 'to build a fully operational hot-air balloon in the shape of a huge scrotum'
For some, the recent trend of wealthy celebrities asking for money from crowdfunding websites has looked like a load of hot air and, frankly, balls.
So our attention was drawn to "SkyBalls" a new appeal that hopes to raise £100,000 "to build a fully operational hot-air balloon in the shape of a huge scrotum to challenge the taboos and embarrassment surrounding testicular cancer".
The giant ballbag would then, presumably, become a floating, unavoidable (and very funny) reminder of male health. The stunt, on the Indiegogo.com website, is the idea of the Male Cancer Awareness Campaign (MCAC) and fronted by Chris O'Dowd, the actor known for his roles in The IT Crowd and Bridesmaids.
"I've been a big supporter of the Male Cancer Awareness Campaign for a few years now," says O'Dowd. "[It's] all about getting people involved through affirmative action. And what could be more life-affirming than building a hot-air balloon like this?" For a £5 donation you get a sticker, for £10,000 the ball balloon will come to a location or event of your choosing, anywhere in the world. At the time of writing it had raised £6,357.
MCAC has form for eye-grabbing campaigns. A recent video featured Rhian Sugden, a glamour model, in lingerie, asking viewers if they "want to see me touch myself". She then produced a pair of testicles from her briefs and demonstrated how to feel them.
It seems that campaigns for the "embarrassing" cancers have to get bigger and better each time. Thus appeals such as Movember (the moustache-growing event to raise money for male health) or Coppafeel (encouraging women to feel their breasts) are under pressure to grow and to outdo themselves each year in the "wacky" – or at least eye-catching – stakes.
But if SkyBalls works, it will be a lot less balls than many of the crowdfunding efforts fronted by the famous.
musicReview: Culture Club performs live for first time in 12 years
Children's bookseller wins The Independent's new author search
Arts & Ents blogs
- 1 This 'woman calls police to order pizza' story isn't going where you're expecting
- 2 Axe wielding man shot dead after attacking four New York policemen on busy street
- 3 Watch what happened when food critics were unknowingly served McDonald's
- 4 Jimmy Carr's Oscar Pistorius joke goes a bit too far at the Q Awards
- 5 Ottawa shootings: Bruce MacKinnon's cartoon is the perfect tribute to soldier Nathan Cirillo
This is what a film sex scene actually looks like on set (mostly awkward)
Taylor Swift, 1989 - album review: Pop star shows 'promising signs of maturity'
American Horror Story season 4, Fox - review: Silly, sensational but still sensitive
The Apprentice 2014: Nurun Ahmed and Lindsay Booth sent home in double firing
Russell Brand's Revolution - book review: Witty banalities aside, the comic has an authentic voice
Of course, teenage girls need role models – but not like beauty vlogger Zoella
Cameron is warned 'no possibility' of UK reducing immigration and that bid to bring in quota on migrant workers would be illegal
Support for EU membership 'at highest level since 1991' with most Brits wanting to stay 'in'
Thousands with degenerative conditions classified as 'fit to work in future' – despite no possibility of improvement
Residents should throw a street party and mix with immigrant neighbours, councils told
Attacks on 'Ukip Calypso' show how skewed people’s priorities are