Games: Just the place for players
Tuesday 31 May 1994
When it comes to games, however, those in the know tend to go to Just Games, just off Piccadilly. The concept began in 1972 as a use for some ground-floor retail space in an office building. But what started as a shop selling traditional games and puzzles soon became the source of expertise on the latest trends - from war and role-playing games in the 1970s to chess and bridge computers in the 1980s.
The big advantage of the Just Games people is that they are enthusiastic games players, with a wide knowledge of products. Games are stocked not on the strength of their advertising budget, or whether the boxes sit nicely on their shelves, but on the quality of the game within.
Mark Green, tbe manager and chief games guru, travels to the main European shows in search of challenging and enjoyable games. If necessary, the Just Games folk will translate the rules themselves.
As they also trawl through the US shows, and bring back the best offerings, their range of quality games has few equals in Britain.
And they are kind to inventors] Kindness can mean saying, 'Forget it.' Many inventors still have a roof overhead because they have taken their brainchild along to Just Games - only to be given chapter and verse on a similar game previously brought out by another company, which flopped.
Or the reverse. It was back in 1982 when I invented my first game - Continuo. Clutching my hand-made prototype, my first port of call was Just Games. Mark Green played through it with me, then simply produced his order book and wrote: 'Continuo - as soon as possible, please.'
Laughing at the look on my face as he handed it to me, he said: 'It's so simple. I can't believe that no one's thought of this before.'
Just Games, 71 Brewer Street, London W1R 3FB (071-734 6124).
BBC Trust agrees to axe channel from TV in favour of digital moveTV
Final Top Gear reviewTV
Arts & Ents blogs
- 1 Autistic teenager beaten up by bullies makes them watch 20-minute video about autism
- 2 Greece debt crisis explained: A history of just how the country landed itself in such a mess
- 3 People all over the world are getting semicolon tattoos to draw attention to mental health
- 4 Greek debt crisis: Yanis Varoufakis's funniest (and most memorable) quotes
- 5 Swedish minister gives strongest case yet on why EU should stop turning away asylum seekers
Wireless 2015: Nicki Minaj 2 hours late to main stage due to 'travel issues'
Chronixx interview: Reggae sensation on taking the opening spot at Glastonbury and calling Barack Obama a 'waste man'
Game of Thrones season 6: Director Jack Bender hints showrunners 'communicate closely' with George RR Martin
Amy: Mark Ronson praises 'respectful' Amy Winehouse film as it scores the highest ever UK opening for a British documentary
Chris Moyles reportedly set to make radio comeback with new breakfast show on XFM
More Britons believe that multiculturalism makes the country worse - not better, says poll
Osborne to cap family benefits at £23,000 – announced ahead of his post-election Budget
Nathan Collier: Montana man inspired by same-sex marriage ruling requests right to wed two wives
Forget little green men – aliens will look like humans, says Cambridge University evolution expert
Girl, 7, stares down hate preacher at Ohio festival with pro-LGBT rainbow flag gesture
Sickness and disability benefits could be reduced by £30 a week as part of £12bn welfare cuts