Brit Awards 2014: Arctic Monkeys agree to open show with live performance

The Arctic Monkeys' decision to finally make peace with the Brits reflects the band's acceptance they have become the UK’s pre-eminent rock band

In recent years they have mocked the music industry’s corporate shindig or simply refused to turn up. But Arctic Monkeys have now agreed to open the 2014 Brit Awards with a live performance.

The Sheffield group and Katy Perry were confirmed as the first acts who have agreed to perform at the Brits, broadcast live by ITV, next February.

Arctic Monkeys refused to attend the 2006 Brits, where they won the Breakthrough act. In 2007 they sent a mocking video message dressed as characters from the Wizard of Oz.

When they did accept an award in person in 2008, they dressed as country squires and delivered a sarcastic acceptance speech which was drowned out by the organisers.

Their decision to finally make peace with the Brits reflects the band’s acceptance that they have become the UK’s pre-eminent rock band following a triumphant Glastonbury headlining performance. The chance to play live before a potential audience of 10 million ITV viewers was also too good to refuse.

Christian Tattersfield, Brits chairman, said: “It took a lot of wining and dining on behalf of the Brits but it was my absolute priority to get Arctic Monkeys to perform. It has been their year. It helps that the Brit Awards is now seen as a credible event and is no longer the shambles it was four or five years ago.”

Arctic Monkeys are inching towards the music establishment. They made “huge inroads in the US” with their latest album AM, Tattersfield said, a process which required the indie-rockers to perform industry duties, like meeting and greeting radio executives, without compromising their ideals.

Although the UK music industry continues to struggle with the transition to a digital future, the Brits showcase attracted its highest viewing figures for a decade last year.

But Tattersfield admitted that whilst the 34 year-old event has attained a new level of slickness, it has been accused of becoming too dull. “We needed to stop the mayhem but we want some more excitement this year,” he said.

Presenter James Corden, in his final year as host, will be let off the leash. “When I sat down with James he felt he wanted one more shot. He wanted to go out with a bang.

“He wants to put in a performance as host that creates the excitement we all talk about. We’re saying to James ‘Go for it – let’s all have some fun’.”

For the first time in almost three decades, it appears that there will be no million-album-selling artist in the UK in 2013. But download singles are thriving, along with views of videos on platforms such as YouTube and Vevo.

The Brits committee is considering introducing a new Video of the Year award and raising the profile of the Single of the Year honour. But Mr Tattersfield, the outgoing co-CEO of Warner Music UK, said the album remains the industry’s “gold standard”.

“You had better make a stunning album these days because it’s so easy to buy a single track download. But if Adele had released an album in the last three months we’d be talking about that. If an album is compelling, people will buy it.”

The biggest US stars are now open to appearing at the Brits because viewing figures have risen and the show is more professional. Taylor Swift, Lady Gaga and Miley Cyrus are all possibles for next year’s event.

“There are a lot of huge superstars available,” Mr Tattersfield said, adding that “Miley Cyrus is definitely in the mix.”

The Wrecking Ball star could replicate her controversial “twerking” performance. “I’d be very happy for Miley to do whatever performance she sees fit to do. No-one’s flagged any twerking  controversy with me. We’re definitely not in the business of censoring artists,” Tattersfield said.

The organisers are also promising a “very cool collaboration” between two leading artists. This year the Brits statues have been styled by hat designer to the stars, Philip Treacy.

Last year the show was seen by 8 million ITV viewers and the Brits committee wants to increase that figure to 10 million.

A decision will be announced on whether the Outstanding Achievement in Music prize, rested last year, will return. The recipient must be “a British legend. Not just someone who has had a few hits over 20 years,” said the Chairman, who pledged to deliver the “biggest and best ever awards”.

Arts and Entertainment

Film Leonardo DiCaprio hunts Tom Hardy

Arts and Entertainment
And now for something completely different: the ‘Sin City’ episode of ‘Casualty’
TV
Have you tried new the Independent Digital Edition apps?
Arts and Entertainment

ebooksNow available in paperback
Arts and Entertainment

ebooks
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
SPONSORED FEATURES

ES Rentals

    Independent Dating
    and  

    By clicking 'Search' you
    are agreeing to our
    Terms of Use.

    Turkey-Kurdish conflict: Obama's deal with Ankara is a betrayal of Syrian Kurds and may not even weaken Isis

    US betrayal of old ally brings limited reward

    Since the accord, the Turks have only waged war on Kurds while no US bomber has used Incirlik airbase, says Patrick Cockburn
    VIPs gather for opening of second Suez Canal - but doubts linger over security

    'A gift from Egypt to the rest of the world'

    VIPs gather for opening of second Suez Canal - but is it really needed?
    Jeremy Corbyn dresses abysmally. That's a great thing because it's genuine

    Jeremy Corbyn dresses abysmally. That's a great thing because it's genuine

    Fashion editor, Alexander Fury, applauds a man who clearly has more important things on his mind
    The male menopause and intimations of mortality

    Aches, pains and an inkling of mortality

    So the male menopause is real, they say, but what would the Victorians, 'old' at 30, think of that, asks DJ Taylor
    Man Booker Prize 2015: Anna Smaill - How can I possibly be on the list with these writers I have idolised?

    'How can I possibly be on the list with these writers I have idolised?'

    Man Booker Prize nominee Anna Smaill on the rise of Kiwi lit
    Bettany Hughes interview: The historian on how Socrates would have solved Greece's problems

    Bettany Hughes interview

    The historian on how Socrates would have solved Greece's problems
    Art of the state: Pyongyang propaganda posters to be exhibited in China

    Art of the state

    Pyongyang propaganda posters to be exhibited in China
    Mildreds and Vanilla Black have given vegetarian food a makeover in new cookbooks

    Vegetarian food gets a makeover

    Long-time vegetarian Holly Williams tries to recreate some of the inventive recipes in Mildreds and Vanilla Black's new cookbooks
    The haunting of Shirley Jackson: Was the gothic author's life really as bleak as her fiction?

    The haunting of Shirley Jackson

    Was the gothic author's life really as bleak as her fiction?
    Bill Granger recipes: Heading off on holiday? Try out our chef's seaside-inspired dishes...

    Bill Granger's seaside-inspired recipes

    These dishes are so easy to make, our chef is almost embarrassed to call them recipes
    Ashes 2015: Tourists are limp, leaderless and distinctly UnAustralian

    Tourists are limp, leaderless and distinctly UnAustralian

    A woefully out-of-form Michael Clarke embodies his team's fragile Ashes campaign, says Michael Calvin
    Blairites be warned, this could be the moment Labour turns into Syriza

    Andrew Grice: Inside Westminster

    Blairites be warned, this could be the moment Labour turns into Syriza
    HMS Victory: The mystery of Britain's worst naval disaster is finally solved - 271 years later

    The mystery of Britain's worst naval disaster is finally solved - 271 years later

    Exclusive: David Keys reveals the research that finally explains why HMS Victory went down with the loss of 1,100 lives
    Survivors of the Nagasaki atomic bomb attack: Japan must not abandon its post-war pacifism

    'I saw people so injured you couldn't tell if they were dead or alive'

    Nagasaki survivors on why Japan must not abandon its post-war pacifism
    Jon Stewart: The voice of Democrats who felt Obama had failed to deliver on his 'Yes We Can' slogan, and the voter he tried hardest to keep onside

    The voter Obama tried hardest to keep onside

    Outgoing The Daily Show host, Jon Stewart, became the voice of Democrats who felt the President had failed to deliver on his ‘Yes We Can’ slogan. Tim Walker charts the ups and downs of their 10-year relationship on screen