MIA begs Madonna for money as NFL demands $16.6m over Super Bowl middle finger
The Sri Lankan rapper has described the claim as 'completely ridiculous'
MIA has asked Madonna to bail her out after being ordered to pay $16.6m (£9.1m) for flipping her middle finger on stage during the 2012 Super Bowl half–time show.
The National Football League had initially demanded $1.5m for breach of contract and tarnishing of reputation, but filed for additional "restitution" costs before the American Arbitration Association on Friday, according to The Hollywood Reporter.
These charges would cover "the alleged value of public exposure (MIA) received by appearing for an approximately two minute segment during Madonna’s performance," NFL's statement read. "The figure is based on what advertisers would have paid for ads during this time."
The British rapper made the controversial gesture for less than a second while performing "Give Me All Your Luvin'". She was not paid for her Super Bowl performance, as is custom.
MIA's Twitter message begging Madonna for financial assistance received some 1,500 retweets but has since been deleted.
What Madonna's response will be as yet remains unknown, but she criticised MIA's actions after the show. "It's such a teenage, irrelevant thing to do. There was such a feeling of love and unity there. What was the point?" she told Ryan Seacrest at the time.
MIA's spokesperson has reacted to NFL's claim, arguing that it "lacks any basis in law, fact or logic". "The continued pursuit of this proceeding is transparently an exercise by the NFL intended solely to bully and make an example of Respondents for daring to challenge NFL," read the statement, which also drew on other explicit moments from past Super Bowls (ft. Michael Jackson grabbing his genitalia and Prince's "erect oversized phallus" guitar).
MIA thrives off her 'punk rock' performances A "mere" 222 complaints were reportedly received from 111.3m viewers, compared with more than 542,000 over Janet Jackson's "wardrobe malfunction" in 2004.
Legal action against MIA first began in September 2013, when she accused the US football governing body of making her a "scapegoat".
Shortly afterwards, the singer uploaded a video of herself wearing an Oakland Raiders top, talking on the phone and describing the case as a "completely ridiculous, massive display of corporation dick-shaking".
"They basically say it's okay for me to promote being sexually exploited as a female, than to display female empowerment through being punk rock," she said.
Grace Dent on TV The Secret Life of the Pub is sexist, ageist and a breath of fresh air
Art Megumi Igarashi criticises Japan's 'backwards' attitude to women's sexual expression
tv Singer could become the most unlikely star of Westeros
Arts & Ents blogs
- 1 Sofyen Belamouadden murder: The inside story of a crime that horrified Britain
- 2 How to turn off/stop 'seen by' on Facebook: Disable it to make your chats seem less passive aggressive
- 3 Company breaks open Apple Watch to discover what it says is 'planned obsolescence'
- 4 'We're not heroes, just tourists': Swedish police officers on holiday stop vicious assault on New York subway
- 5 Buckingham Palace guard who attacked passers-by in 'most most violent piece of CCTV footage' police officer had seen walks free
The sickening truth about food banks that the Tories don't want you to know
Migrant boat disaster: Ukip candidate mocks victims in sickening Twitter post
Nigel Farage wants the BBC to stop making programmes like Doctor Who, Strictly Come Dancing, and Top Gear
Global warming: Scientists say temperatures could rise by 6C by 2100 and call for action ahead of UN meeting in Paris
General Election 2015: Britain would become a 'communist dictatorship' under Ed Miliband and Nicola Sturgeon, claims wife of Michael Gove
Rupert Murdoch berated Sun journalists for not doing enough to attack Ed Miliband and stop him winning the general election