The Hawley Arms, local of the music crowd, set to launch record label

Famed as the watering hole of Amy Winehouse and Kate Moss, The Hawley Arms in Camden, north London, is branching out with a new record label.

Bumpman Records, the brainchild of Alan Day, co-owner of the pub, will release its first vinyl single, "Chateau" by The Brute Chorus, on 3 December. Thanks to its location close to a recording studio, The Hawley Arms is a favourite among musicians and has built on its musical connections by hosting bands once a month, among them The Brute Chorus.

Now, the team behind The Hawley Arms is opening a second pub with a 100 person music venue, The Wilmington Arms.

The Wilmington, on London's Exmouth Market, will be the venue for the "Chateau" launch party. Mr Day, who used to DJ under the name of Mr Bumpman in Norwich and Greenwich, is expanding the pub's musical tentacles further by setting up the new label, which initially will release just 500 vinyl singles of "Chateau" to be sold at independent record shops. Depending on their success, Bumpman Records will decide whether to produce further batches. There are no more bands signed to the label at present, but Mr Day is on the lookout for other artists who appeal to him.

"If I see a band I like, I'll put it out," said Mr Day. He added: "We've had The Hawley Arms for three years and we've been putting bands on once a month.

"There's a studio round the corner, so there's quite a few bands drinking there."

Mr Day described The Brute Chorus as "an indie band with lots of hand-clapping and foot-tapping". Their single is a double A-side, with a second track "Cuckoo the Stolen Heart", featuring a female singer called Tigs, which Mr Day compared to "Fairytale of New York" by The Pogues featuring Kirsty MacColl.

Bumpman Records is inspired by Acid Jazz, the independent label founded in 1987 in the East End of London, whose artists include the Nineties stars the Brand New Heavies. "We're big fans of Acid Jazz records and the way they packaged and produced stuff – they were quite eclectic," said Mr Day.

The Hawley Arms has become one of the most fashionable drinking establishments in the capital, even giving rise to "I Heart the Hawley" postcards.

This is despite its clientele preferring to think of the north London pub as a little grittier than a traditional celebrity hangout.

Kate Moss and her friend Sadie Frost favour the Hawley, while the Razorlight frontman Johnny Borrell wooed the Spider-Man star Kirsten Dunst over a pint there. The Primal Scream singer Bobby Gillespie, Kelly Osbourne and Peaches Geldof have all been spotted in the pub.

Amy Winehouse and husband, Blake Civil-Fielder, are also regulars.

Noel Fielding, one half of the comic duo behind the BBC 3 show The Mighty Boosh, is so friendly with the owners of the Hawley that Mr Day and another co-owner, Douglas Charles-Ridler, make a guest appearance in the third series, which starts next week. The wood-panelled pub is also famous for its jukebox, which plays promotional CDs from record companies as well as tracks recorded by unsigned bands which have been approved by the proprietors. In the future, it will presumably also feature artists signed to Bumpman Records.