Opera funds cast of 60 with 'sponsor a character' scheme

When it comes to staging a classic comic opera, the costs can be far from funny. But one company has managed to put on the performance of a lifetime by getting the audience to sponsor individual characters.

The latest production from Scottish Opera has proved a major hit with fans, even before a single note has been played, by offering them a chance to sponsor any one of the characters in the spectacular Der Rosenkavalier, which opened at the Theatre Royal in Glasgow last night.

Der Rosenkavalier, or "The Cavalier of the Rose", was written by Richard Strauss to an original German libretto by Hugo von Hofmannsthal. It is an extravagant adaptation of the novel Les amours du chevalier de Faublas by Louvet de Couvrai, and Molière's Monsieur de Pourceaugnac.

The production, a comedy of manners and thwarted love set in 18th-century Vienna, is one of the most ambitious ever staged by Scottish Opera and contains around 60 characters.

In an attempt to raise extra funds towards the cost of the production, and give audiences a chance to get more involved, the company offered patrons a chance to sponsor individual characters for any sum between £25 and £5,000.

It was inundated with requests and ended up with each character being sponsored more than once.

"We started out looking for £10,000 or £11,000 and ended up raising £44,000, which is absolutely amazing," said Jane Nicolson, a spokeswoman for Scottish Opera. "As far as we know we are the only opera company who has ever done anything like this. The thinking behind the idea was that as it is increasingly difficult to raise funds we thought we had to be a little more creative, but we didn't expect it to be so successful."

Due to the size of the cast required to perform Der Rosenkavalier, the opera proved the perfect production for the concept.

In return for their cash, sponsors get a credit in the programme alongside the characters they are helping to fund and the opportunity to attend an on-stage party to meet the cast.

"Some of the departments within the Royal Opera Company also got together to sponsor some of the characters," said Ms Nicolson.

"The orchestra decided they had a little too much money in their tea kitty, literally, so decided to sponsor two non-singing roles."

One of the most popular choices has been an Italian tenor, who sings just one aria in act one, who was snapped up by 20 people.

Last year, Scottish Opera was forced to make almost 100 redundancies and suspend all of its large scale productions.

The sponsorship scheme is one of several aimed at proving the company can raise funds of its own, as well as spend government money wisely.

Catriona Reynolds, the head of fund-raising for Scottish Opera, said: "The scheme made us realise that people like to get involved and see tangible evidence of how their money is being spent. Hopefully we will find other operas we can do this with."

Arts and Entertainment

Theatre

Arts and Entertainment
V&A museum in London

Art Piece taken off website amid 'severe security alert'

Arts and Entertainment
Over their 20 years, the band has built a community of dedicated followers the world over
music
Arts and Entertainment
The Wu-Tang Clan will sell only one copy of their album Once Upon A Time In Shaolin
musicWu-Tang Clan and The Sexual Objects offer fans a chance to own only copies of their latest albums
Arts and Entertainment
Bradley Cooper, Alessandro Nivola and Patricia Clarkson on stage

film
PROMOTED VIDEO
Arts and Entertainment
Reese Witherspoon starring in 'Wild'

It's hard not to warm to Reese Witherspoon's heroismfilm
Arts and Entertainment
Word up: Robbie Coltrane as dictionary guru Doctor Johnson in the classic sitcom Blackadder the Third
books

Have you tried new the Independent Digital Edition apps?
Arts and Entertainment

ebooksNow available in paperback
Arts and Entertainment

ebooks
Arts and Entertainment
The Oscar nominations are due to be announced today

Oscars 2015
Arts and Entertainment
Hacked off: Maisie Williams in ‘Cyberbully’

Maisie Williams single-handedly rises to the challenge

TV
Arts and Entertainment
Eddie Redmayne in The Theory of Everything and Benedict Cumberbatch in The Imitation Game are both nominated at the Bafta Film Awards
Arts and Entertainment

Academy criticised after no non-white actors nominated

Arts and Entertainment
Damian Lewis shooting a scene as Henry VIII in Wolf Hall
TV

Arts and Entertainment
A history of violence: ‘Angry, White and Proud’ looked at the rise of far-right groups

tv

An expose of hooliganism masquerading as an ideological battle

Arts and Entertainment

art

Lee Hadwin can't draw when he's awake, but by night he's an artist

Arts and Entertainment

TV

Arts and Entertainment
Michael Keaton in the 1998 Beetlejuice original

film

Arts and Entertainment

TV

Arts and Entertainment
Olivia Colman and David Tennant star in 'Broadchurch'

TV

Arts and Entertainment
Michael Kitchen plays Christopher Foyle in ITV's 'Foyle's War'

TV
Arts and Entertainment

TV
Arts and Entertainment
Downton Abbey star Joanne Froggatt will be starring in Dominic Savage's new BBC drama The Secrets

Arts and Entertainment
Vividly drawn: Timothy Spall in Mike Leigh’s ‘Mr Turner’
film
Arts and Entertainment
arts + ents
News
art

‘Remember the attackers are a cold-blooded, crazy minority’, says Blek le Rat

Latest stories from i100
Have you tried new the Independent Digital Edition apps?

ES Rentals

    Independent Dating
    and  

    By clicking 'Search' you
    are agreeing to our
    Terms of Use.

    Iraq invasion 2003: The bloody warnings six wise men gave to Tony Blair as he prepared to launch poorly planned campaign

    What the six wise men told Tony Blair

    Months before the invasion of Iraq in 2003, experts sought to warn the PM about his plans. Here, four of them recall that day
    25 years of The Independent on Sunday: The stories, the writers and the changes over the last quarter of a century

    25 years of The Independent on Sunday

    The stories, the writers and the changes over the last quarter of a century
    Homeless Veterans appeal: 'Really caring is a dangerous emotion in this kind of work'

    Homeless Veterans appeal

    As head of The Soldiers' Charity, Martin Rutledge has to temper compassion with realism. He tells Chris Green how his Army career prepared him
    Wu-Tang Clan and The Sexual Objects offer fans a chance to own the only copies of their latest albums

    Smash hit go under the hammer

    It's nice to pick up a new record once in a while, but the purchasers of two latest releases can go a step further - by buying the only copy
    Geeks who rocked the world: Documentary looks back at origins of the computer-games industry

    The geeks who rocked the world

    A new documentary looks back at origins of the computer-games industry
    Belle & Sebastian interview: Stuart Murdoch reveals how the band is taking a new direction

    Belle & Sebastian is taking a new direction

    Twenty years ago, Belle & Sebastian was a fey indie band from Glasgow. It still is – except today, as prime mover Stuart Murdoch admits, it has a global cult following, from Hollywood to South Korea
    America: Land of the free, home of the political dynasty

    America: Land of the free, home of the political dynasty

    These days in the US things are pretty much stuck where they are, both in politics and society at large, says Rupert Cornwell
    A graphic history of US civil rights – in comic book form

    A graphic history of US civil rights – in comic book form

    A veteran of the Fifties campaigns is inspiring a new generation of activists
    Winston Churchill: the enigma of a British hero

    Winston Churchill: the enigma of a British hero

    A C Benson called him 'a horrid little fellow', George Orwell would have shot him, but what a giant he seems now, says DJ Taylor
    Growing mussels: Precious freshwater shellfish are thriving in a unique green project

    Growing mussels

    Precious freshwater shellfish are thriving in a unique green project
    Diana Krall: The jazz singer on being friends with Elton John, outer space and skiing in Dubai

    Diana Krall interview

    The jazz singer on being friends with Elton John, outer space and skiing in Dubai
    Pinstriped for action: A glimpse of what the very rich man will be wearing this winter

    Pinstriped for action

    A glimpse of what the very rich man will be wearing this winter
    Russell T Davies & Ben Cook: 'Our friendship flourished online. You can share some very revelatory moments at four in the morning…'

    Russell T Davies & Ben Cook: How we met

    'Our friendship flourished online. You can share some very revelatory moments at four in the morning…'
    Bill Granger recipes: Our chef serves up his favourite Japanese dishes

    Bill Granger's Japanese recipes

    Stock up on mirin, soy and miso and you have the makings of everyday Japanese cuisine
    Michael Calvin: How we need more Eric Cantonas to knock some sense into us

    Michael Calvin's Last Word

    How we need more Eric Cantonas to knock some sense into us