HBO to start streaming its programming
Over the last few weeks, video-on-demand has been added to cable television systems and satellite networks at a feverish pace, and now HBO, the subscription premium channel, has launched its own VOD service, HBO Go.
Launched May 2, HBO Go will offer the network's programs, including Boardwalk Empire and The Sopranos, and is available on smartphones and tablets, including the iPad, per The Hollywood Reporter.
Satellite services and cable networks are making deals with film studios for the rights to show films on demand; Facebook has also posted films, and YouTube will be launching VOD.
Following the lead of Netflix, which made the switch to streaming films instead of only DVD rentals, the industry is embracing digital viewing of films and television shows for a fee to offset costs due to declining sales and DVD rentals.
Some cable systems, such as Comcast, have obtained rights to films for a 60-day window, causing concern with theater owners that it is too short a period of time. A group of filmmakers, including James Cameron, have voiced support for the cinemas.
This move to digital viewing is seen as a way for HBO to gain a younger audience, especially with the mobile on-demand service. HBO and its affiliated channel Cinemax lost 1.6 million subscribers in 2010.
The service will be available as part of a subscription to the cable channel, on some but not all cable systems. Many HBO programs are currently available on Amazon and on iTunes.
Arts & Ents blogs
Let's talk book blurbs, those quotes you get, usually from other writers, that are meant to entice y...
Fela Kuti, Jewish food and The Great Gatsby are just some of the reasons why the rainy weather ahead...
Sat in a hotel lobby amidst a music conference in Aarhus around 4am in is a great way to argue, and ...
- 1 Heading for America? Prepare for the longest US immigration queues ever
- 2 Amir Khan interview: 'One second could end my boxing career'
- 3 Boxing: Purdy set to join long list of British fighters who take the money – and then the beating
- 4 Dan Stevens after Downton Abbey: The erstwhile Matthew Crawley is back in period costume
- 5 Join Ryanair! See the world! But we'll only pay you for nine months a year
BMF is the UK’s biggest and best loved outdoor fitness classes
Find out what The Independent's resident travel expert has to say about one of the most beautiful small cities in the world
Win anything from gadgets to five-star holidays on our competitions and offers page.