The Apprentice, episode 1 - as it happened: Alan Sugar points the finger at 20 new candidates

The show returns to celebrate its tenth anniversary

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Tonight Lord Alan Sugar will diminish the egos of an unprecedented 20 candidates for his sought after apprenticeship scheme.

A decade after The Apprentice first hit our television screens the business talent show is more compelling than ever – and the business acumen it attracts arguably more dubious.

This year’s contestants are asked to celebrate the high rating show’s past success by selling products featured in different opening tasks over the past 10 years.

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It is boys versus girls (respectively Team Summit and Team Decadence) and during tonight’s episode the wannabes trip across London in high heels and shiny suits purveying everything from sausages to flowers.


Who will sell the most? Who will make the biggest mistake? And who will ultimately pay the price?

Whatever happens that famous finger and the words “You’re fired!” will find their target.

Read more: What are The Apprentice winners doing now?