Budweiser Super Bowl 2014 ad: Horse and puppy are 'best buds' (yes, they went there) in heart-warming commercial
Beer ad aimed squarely at your cute receptors
It wouldn't be the Super Bowl without a well-trained puppy shilling for beer in between crunching tackles, so here we present you Budweiser's gambit which focuses on one of its Clydesdale horses' friendship with a farm dog.
Scroll down for the video
The Budweiser horses have previously spoofed the Rocky montage and joined the circus in TV adverts, but have been given a more heartwarming/saccharine story (depending on your outlook) for the Super Bowl, befriending a pup who keeps escaping from a nearby farm to hangout in their stable.
The dog is repeatedly rounded up and taken home by its owner but as the ad reaches its climax, music swelling, the horses blockade the car the puppy is travelling in so they can be reunited.
What does this have to do with beer? Absolutely nothing, apart from a #bestbuds hashtag, but this is the Super Bowl so heartrstrings must be tugged, damnit!
The advert has already attracted over 12 million views on YouTube, despite having yet to air on television.
Produced by creative agency Anomaly, the ad joins a host of others set to go out during Sunday night's clash between the Denver Broncos and the Seattle Seahawks from brands like Doritos, Audio, Cheerios, Jaguar and more.
Oscars 2015 Mexican filmmaker uses speech to urge 'respect' for immigrants
Oscars 2015 Bringing you all the news from the 87th Academy Awards
TV ReviewThe intrigue deepens as we delve further but don't expect any answers just yet
Razzies 2015 Golden Raspberry Awards 'honours' Cameron Diaz and Kirk Cameron
Film Hollywood's new leading lady talks about her Ramsay Street days
Oscar voter speaks outfilm
Arts & Ents blogs
- 1 Isis burns thousands of books and rare manuscripts from Mosul's libraries
- 2 Scarlett Johansson new band 'already hit with legal complaint' from another The Singles
- 3 Husband and wife die holding hands within hours of each other after 67 years of marriage
- 4 The remarkable archaeological underwater discovery that could open up a new chapter in the study of European and British prehistory
- 5 'Jihadi John': CAGE representative storms off Sky News accusing Kay Burley of Islamaphobia
Michael Keaton putting his acceptance speech away was the saddest Oscars 2015 moment
Madonna falls off stage at Brit Awards – and then nails her performance
Alien 5: Sigourney Weaver will reprise Ripley role in new movie, says director Neill Blomkamp
Wolf Hall finale, review: Simply brilliant TV
All fiction follows one of six basic storylines, according to new research
Oscars 2015: Birdman beats Boyhood as Eddie Redmayne and Patricia Arquette win big - as it happened
New theory could prove how life began and disprove God
Half of Ukip voters say they are prejudiced against people of other races
'Cash for access' scandal: Sir Malcolm Rifkind says 'unrealistic' for MPs to live on £67,000 salary
Aqsa Mahmood branded a 'disgrace' by her parents after claims she recruited three UK girls flying to Middle East
This is what it's like to be dead, according to a guy who died for a bit