Friends’ David Schwimmer to star in Channel 4 comedy about failing breakfast show

He'll play a bolshy American TV producer

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The Independent Culture

David Schwimmer is returning to Friends’ spiritual home of Channel 4, with the actor joining new sitcom Morning Has Broken.

The six-episode show centres around a failing morning chat show - presumably parodying GMTV, BBC Breakfast, Good Morning Britain etc - was written by Nighty Night’s Julia Davis and will air in 2016.

Schwimmer will play an American TV producer who is brought in to rescue the breakfast show, while Davis will play anchor and “Queen of Daytime” Gail Sinclair.

"Julia is undoubtedly one of our most talented comedic writers and actresses and it's a testament to the quality of her writing that she can attract such a big star,” said Rachel Springett, Channel 4's commissioning editor for comedy.”

Schwimmer will be hoping his stint in a British sitcom is successful as fellow Friends star Matt Le Blanc’s, who won awards for his role in BBC comedy Episodes.

Until now, Schwimmer has mostly been working behind the camera and on stage, but seems to be returning to TV slowly, having also recently joined FX’s American Crime Story: The People v. O.J. Simpson.