Now that kitsch has become dulled by repetition, it is time to revive and expand upon a word of which he is fond, from the descriptive exclamation Bon Dieu!
Apparently imported by Rebecca West in 1941, it is a term of scorn in each example quoted by the OED between then and 1961. Steinberg is more subtle:
All that region behind Saint-Sulpice in Paris is a big center for selling plaster-cast Jesuses, sweet Madonnas, and so on. So many things become bondieuserie in the end - respectable and beautiful, but comical because they are such cliches.