Danny Rogers

Danny Rogers is editor of Campaign Magazine

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V&A museum in London

Celebrating the cultural impact of PR at the V&A

Ironically, PR often gets a bad rep. Although PR professionals see themselves as “reputation managers”, the truth is that some of their own have let the side down badly over the years.

Saatchi name is rarely out of the news

The name Saatchi is arguably the most famous in British advertising. Saatchi & Saatchi was formed in 1970 by brothers Charles and Maurice, who set out to redefine the ad world, and their unusual surname has rarely been out of the headlines since. But last week was a tumultuous one even by their standards.

Freud's back in a flurry of activity

What is the marketing world’s most maverick character up to?

IPG: Are fresh faces turning things around for advertising's least exciting company?

Traditionally faceless marketing group is looking rather interesting

Global advertising doesn't work. It glides past people

On Friday I moderated a road-blocked seminar with the global ad industry's two biggest rock stars, Sir John Hegarty and David Droga. Hegarty (nearly 70 now) still chairs the agency he founded, BBH and the Australian, Droga (45) runs the Droga5 network from New York.

Will British Airways go for the classic or the upstart?

The airliner is considering which of two very different ad agencies it will employ

No pound signs: The John Lewis television ad is cuddly, cosy and ruthlessly efficient

The buzz around the new Christmas John Lewis advert is justified

This is not only the result of brilliant PR, but of a consistently excellent approach to its advertising

Danny Rogers: Women are finally taking over from the Mad Men

The recent Media360 conference in London was an eye-opener, but in a different way from usual.

Adland today favours the ‘Mad Women’

A look around this year's Media360 conference showed there's been an incredible turnaround in the traditionally laddish world of commercial media

Danny Rogers on PR and advertising: Trust is easy to lose – and hard to regain

When the PR agency Edelman published its annual Trust Barometer – a major global study – last month, it discovered that only one in five people believed a business leader would tell the truth when confronted with a “difficult” issue.

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Homeless Veterans campaign

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Lost without a trace

But, a year on, the search continues for Flight MH370
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Germany's spy HQ springs a leak

Thieves break into new €1.5bn complex... to steal taps
International Women's Day 2015: Celebrating the whirlwind wit of Simone de Beauvoir

Whirlwind wit of Simone de Beauvoir

Simone de Beauvoir's seminal feminist polemic, 'The Second Sex', has been published in short-form for International Women's Day
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Why would I want to employ someone I’d be happy to have as my boss, asks Simon Kelner
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With three Britons under arrest in the UAE, the perils have never been more apparent. Sam Masters explains the appeal
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Russia's gulag museum

Ministry of Culture-run site 'makes no mention' of Stalin's atrocities
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The wit and wisdom of Manish Arora's exercise in high camp
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Paul Scholes column

I don't believe Evans was spitting at Cissé. It was a reflex. But what the Newcastle striker did next was horrible
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From the Azteca to Vicarage Road with a million followers

Miguel Layun is a star in Mexico where he was criticised for leaving to join Watford. But he says he sees the bigger picture
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