Dressing like one's mother is not usually at the top of a woman's list of sartorial aspirations. But perhaps it should be: the front rows at last month's London Fashion Week were full of ultra-yummy celebrity mummies proving that a few extra decades can work to one's advantage.
Take Jo Wood and her model daughter Leah, who notched up an impressive tally of show and party appearances. As she worked a range of looks, including an of-the-moment jumpsuit and some spray-on leather trousers, the consensus was that it was Jo who was the real head-turner.
At the Lanvin party, Kate Hudson found herself similarly upstaged by her 60-something mum Goldie Hawn, still every inch the blonde bombshell in a slinky black halterneck.
That we find it so surprising to see a mother and daughter looking equally fabulous is a shame. Across the Channel, age has never equalled dowdiness. In fact, the chic French label Comptoir des Cotonniers has built its brand on a "meres et filles" philosophy, the idea being that their collections look as good on a 21-year-old as a 51-year-old. Its ads, which star real-life mums and daughters looking ravishing in ageless styles, are proof that if all women do turn into their mothers, some have nothing to worry about.
For the chance to star in Comptoir des Cotonniers' spring 2009 campaign, the UK casting session for mothers and daughters is taking place this Wednesday in its Marylebone store. For details, visit www.comptoirdescotonniers.comReuse content