Today's letter from the Editor
Today's Matrices
iJobs Job Widget
iJobs General

Recruitment Genius: Customer Service Supervisor

£15000 - £20000 per annum: Recruitment Genius: This company is a well establis...

Recruitment Genius: IT Technical Support Engineer / Helpdesk Engineer

£16500 - £22500 per annum: Recruitment Genius: Due to continued growth an exce...

Recruitment Genius: SEO Executive

£23000 - £27000 per annum: Recruitment Genius: A full-service agency based in ...

Recruitment Genius: Sales Executive - OTE £21,000

£16000 - £21000 per annum: Recruitment Genius: Due to company expansion a fant...

i Editor's Letter: We should take Boris seriously

 

Let's talk about Boris. I know I will have lost some of you already, because some of you harangue us for even having the temerity to print a photograph of the blond mophead, let alone anything he says. You will just have to fulminate, because the joker of British politics demands serious scrutiny. And if you don't like my take, then read Matthew Norman's (p13).

Boris stole the show at the Tory conference while appearing to deliberately not; he set himself up as a future leadership candidate while pledging allegiance to the PM; and "went rogue" on policy while appearing to toe the line. All this was dressed up with such a torrent of jokes it was difficult to assess what he was actually saying in real time. In truth, it is often difficult to do so even after the event.

I'm afraid, as I have said before, sadly, this matters a great deal less than our image of ourselves would let us believe. Too many of us are won over by personality, wit, charm and humour. Boris also has qualities that are rare in politicians, especially British ones: he makes us feel good about ourselves, optimistic about the future.

He feels like a conviction politician because he is prepared to go rogue on enough subjects (a third runway, "plebgate") to get noticed. He goes off-piste on speeches and delights in riffing – hence the best bit of his performance yesterday being the PM as broom, Gove as J-cloth etc. And the dazzlingly confident erudition is attractive. The point being virtually no one else in any party is willing or able to do the same. So, we need to take Boris seriously because voters do. Will he be leader? Who knows? There is little doubt he is a great cheerleader, but can he make quarterback?

Career Services

Day In a Page

Greece debt crisis: EU 'family' needs to forgive rather than punish an impoverished state

EU 'family' needs to forgive rather than punish an impoverished state

An outbreak of malaria in Greece four years ago helps us understand the crisis, says Robert Fisk
Gaza, a year on from Operation Protective Edge: The traumatised kibbutz on Israel's front line, still recovering from last summer's war with Hamas

Gaza, a year on from Operation Protective Edge

The traumatised kibbutz on Israel's front line, still recovering from last summer's war with Hamas
How to survive electrical storms: What are the chances of being hit by lightning?

Heavy weather

What are the chances of being hit by lightning?
World Bodypainting Festival 2015: Bizarre and brilliant photos celebrate 'the body as art'

World Bodypainting Festival 2015

Bizarre and brilliant photos celebrate 'the body as art'
alt-j: A private jet, a Mercury Prize and Latitude headliners

Don't call us nerds

Craig Mclean meets alt-j - the math-folk act who are flying high
How to find gold: The Californian badlands, digging out crevasses and sifting sludge

How to find gold

Steve Boggan finds himself in the Californian badlands, digging out crevasses and sifting sludge
Singing accents: From Herman's Hermits and David Bowie to Alesha Dixon

Not born in the USA

Lay off Alesha Dixon: songs sound better in US accents, even our national anthem
10 best balsamic vinegars

10 best balsamic vinegars

Drizzle it over salad, enjoy it with ciabatta, marinate vegetables, or use it to add depth to a sauce - this versatile staple is a cook's best friend
Wimbledon 2015: Brief glimpses of the old Venus but Williams sisters' epic wars belong to history

Brief glimpses of the old Venus but Williams sisters' epic wars belong to history

Serena dispatched her elder sister 6-4, 6-3 in eight minutes more than an hour
Greece says 'No': A night of huge celebrations in Athens as voters decisively back Tsipras and his anti-austerity stance in historic referendum

Greece referendum

Greeks say 'No' to austerity and plunge Europe into crisis
Ten years after the 7/7 terror attacks, is Britain an altered state?

7/7 bombings anniversary

Ten years after the terror attacks, is Britain an altered state?
Beautiful evening dresses are some of the loveliest Donatella has created

Versace haute couture review

Beautiful evening dresses are some of the loveliest Donatella has ever created
No hope and no jobs, so Gaza's young risk their lives, climb the fence and run for it

No hope and no jobs in Gaza

So the young risk their lives and run for it
Fashion apps: Retailers roll together shopping and social networking for mobile customers

Fashion apps

Retailers roll together shopping and social networking for mobile customers
The Greek referendum exposes a gaping hole at the heart of the European Union – its distinct lack of any genuine popular legitimacy

Gaping hole at the heart of the European Union

Treatment of Greece has shown up a lack of genuine legitimacy