Essentials: Cassette Playa

"Cartoon couture" is the best way to describe my style — a toxic-bright blend of patterns, graphic shapes, street and sportswear with a focus on sub-cultures.

My favourite T-shirt is a vintage Bart Simpson from FruitionLV (www.fruition lv.com) I got it from the MIA "Boyz" video shoot in Jamaica. I also wear a lot of stuff from my own range, such as my Emo Duck digital print T-shirt and felt-tip op-art tracksuit (www.cassette playa.com).

Ridley Road Market (Dalston, London E8) is my favourite place in London. I love its energy. You can get your veg and an outfit for the weekend in one go.

Hideout (7 Upper James Street, London W1, www.hideoutstore.com) is the coolest shop in London for brands such as PAM, Goodenough and Kaws.

My top beauty tip is to get your nails done professionally, so even if you're just wearing tracksuit bottoms you feel good.

Cassette Playa was nominated for Best menswear designer at last month's British Fashion Awards

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