Gemma tries it on: It may be surprising, but I do so hate going shopping

 

I don't often get excited about going shopping – it's my least favourite activity and I'll do anything to avoid a high street or shopping centre at the weekend (garden centres, John Lewis and DIY shops not included).

That may sound weird, but in a way I'm on a constant shopping trip: it's my job. I know what will be going into the shops six months in advance so when that time comes, I'm already looking to the next season. One exception is shopping for and with friends; I love the satisfaction I get when I find an outfit for someone and they love it.

When I first heard about H&M producing the Re-Edition collection with Maison Martin Margiela, I was pretty excited – but not as excited as a friend of mine who is fanatical about the label.

Then I got an email asking whether I would like to go to a shopping event the day before the official launch. Absobloodylutely! I kept quiet about it, so as not to get her hopes up, but I asked her to send me her wish list in preference order, just in case I got the chance to get to the opening the next morning. Of course, she listed the whole collection. I memorised her top three – the deconstructed leather jacket, the black ankle boots and the sweetie clutch-bag.

I made it. As I turned the corner on to Regent Street I saw a queue snaking around the corner and out of sight. Luckily, I got whisked into a much shorter queue, where I was told I would be let in in a few minutes. (Another perk of the job, I guess.)

I was one of the first five people through the doors. I took my time, thinking it would be quite a leisurely experience and that I would have a good 10 minutes to ponder before the hordes arrived. I was wrong: no sooner had I walked over to the sweet-wrapper clutches, the last one vanished. The kind shop assistant said there were more coming out…They did, but I had turned my back to look at the acid-wash oversized jeans and as I turned, again, the last one was snatched. I panicked and hotfooted it over to pick up the leather jacket and found a pair of size-39 boots. Again quietly cursing the shoppers with four shiny clutch bags in their arms (grrrr!).

Now my turn. It had started to get a bit lively in there between the rails, and a few grunts and elbows in the ribs later (from them, not me), I had my pickings: the double-breasted wool blazer, the navy draped skirt and black fold-over skirt.

I did well for someone who doesn't like shopping, didn't I? And now I have one extremely happy, Margiela-clad friend.

Suggested Topics
PROMOTED VIDEO
Life and Style
ebookNow available in paperback
ebooks
ebookPart of The Independent’s new eBook series The Great Composers
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs Fashion

    Tradewind Recruitment: SEN Teacher

    Negotiable: Tradewind Recruitment: SEN Teacher We have a fantastic special n...

    Tradewind Recruitment: History Teacher

    Negotiable: Tradewind Recruitment: My client is an 11-18 all ability co-educat...

    Tradewind Recruitment: Year 6 Teacher

    £100 - £150 per day: Tradewind Recruitment: Year 6 Teacher Birmingham Jan 2015...

    Recruitment Genius: Transport Administrator / Planner

    £20000 - £35000 per annum: Recruitment Genius: This fast growing reinforcing s...

    Day In a Page

    Isis hostage crisis: The prisoner swap has only one purpose for the militants - recognition its Islamic State exists and that foreign nations acknowledge its power

    Isis hostage crisis

    The prisoner swap has only one purpose for the militants - recognition its Islamic State exists and that foreign nations acknowledge its power, says Robert Fisk
    Missing salvage expert who found $50m of sunken treasure before disappearing, tracked down at last

    The runaway buccaneers and the ship full of gold

    Salvage expert Tommy Thompson found sunken treasure worth millions. Then he vanished... until now
    Homeless Veterans appeal: ‘If you’re hard on the world you are hard on yourself’

    Homeless Veterans appeal: ‘If you’re hard on the world you are hard on yourself’

    Maverick artist Grayson Perry backs our campaign
    Assisted Dying Bill: I want to be able to decide about my own death - I want to have control of my life

    Assisted Dying Bill: 'I want control of my life'

    This week the Assisted Dying Bill is debated in the Lords. Virginia Ironside, who has already made plans for her own self-deliverance, argues that it's time we allowed people a humane, compassionate death
    Move over, kale - cabbage is the new rising star

    Cabbage is king again

    Sophie Morris banishes thoughts of soggy school dinners and turns over a new leaf
    11 best winter skin treats

    Give your moisturiser a helping hand: 11 best winter skin treats

    Get an extra boost of nourishment from one of these hard-working products
    Paul Scholes column: The more Jose Mourinho attempts to influence match officials, the more they are likely to ignore him

    Paul Scholes column

    The more Jose Mourinho attempts to influence match officials, the more they are likely to ignore him
    Frank Warren column: No cigar, but pots of money: here come the Cubans

    Frank Warren's Ringside

    No cigar, but pots of money: here come the Cubans
    Isis hostage crisis: Militant group stands strong as its numerous enemies fail to find a common plan to defeat it

    Isis stands strong as its numerous enemies fail to find a common plan to defeat it

    The jihadis are being squeezed militarily and economically, but there is no sign of an implosion, says Patrick Cockburn
    Virtual reality thrusts viewers into the frontline of global events - and puts film-goers at the heart of the action

    Virtual reality: Seeing is believing

    Virtual reality thrusts viewers into the frontline of global events - and puts film-goers at the heart of the action
    Homeless Veterans appeal: MP says Coalition ‘not doing enough’

    Homeless Veterans appeal

    MP says Coalition ‘not doing enough’ to help
    Larry David, Steve Coogan and other comedians share stories of depression in new documentary

    Comedians share stories of depression

    The director of the new documentary, Kevin Pollak, tells Jessica Barrett how he got them to talk
    Has The Archers lost the plot with it's spicy storylines?

    Has The Archers lost the plot?

    A growing number of listeners are voicing their discontent over the rural soap's spicy storylines; so loudly that even the BBC's director-general seems worried, says Simon Kelner
    English Heritage adds 14 post-war office buildings to its protected lists

    14 office buildings added to protected lists

    Christopher Beanland explores the underrated appeal of these palaces of pen-pushing
    Human skull discovery in Israel proves humans lived side-by-side with Neanderthals

    Human skull discovery in Israel proves humans lived side-by-side with Neanderthals

    Scientists unearthed the cranial fragments from Manot Cave in West Galilee