1. CK One Shock
£23, 50ml edt, nationwide
Calvin Klein has kept ahead of the market for fragrances. Shock, the latest offering, has notes of clementine and cucumber.
2. L'Homme Libre
£34, 40ml edt, nationwide
This is the third interpretation of the classic YSL fragrance. This aroma, with basil and pink pepper, is a popular everyday choice.
3. Marc Jacobs Bang Bang
£31, 30ml edt, 0800 652 7661
This reinterpretation of the earlier Bang scent is refreshingly different. The fresh citrus top note is seductively tempting.
4. Homme by David Beckham
£30, 30ml edt, nationwide
The latest offering from brand Beckham, with its woody and spicy notes, certainly does smell very pleasant.
5. Eau Mage
£60, 50ml edt, www.diptyqueparis.co.uk
This year the Parisian brand turns 50. Eau Mage is part of its anniversary collection.
6. Aramis Impeccable
£45, 110ml edt, 0870 034 2566
For a limited time only, this classic has been spiced up. Aramis Impeccable includes essence of Moroccan cedarwood.
7. Dunhill Custom
£42, 50ml edt, Dunhill, harrods.com
Dunhill's newest fragrance smellsof luxury – oh, and English Pippin apple fused with black pepper.
8. Boss Velvet Amber
£110, 50ml, harrods.com
Part of a collection inspired byluxurious fabric, Velvet & Amber is presented in a pouch of that fabric. Available exclusively at Harrods.
9. 212 VIP Men
£37.50, 50ml edt, 020 7494 6220
Aimed at the party-lover, this includes ingredients that might more readily be associated with a cocktail: vodka and mint.
10. Amber Pour Homme Intense
£44.50, 50ml edt, nationwide
Fans of Prada will be delighted with this intense scent, a blend of patchouli, vanilla and bergamot.