Our pick of the best presents for your loved one this Valentines day.

It's not easy to find the perfect gift for loved ones, especially on Valentine's day - when shops are full of all manner of heart-themed tat.

Avoid the cliches and instead opt for something meaningful or at least thoughtful.

Men are not easy to buy for, thus it's safer to stick to staple products - the things that every man needs.

In the grooming department a shaving kit from premium barber brand Murdock London is a treat for every skin type. When it comes to scents you can't go wrong with one of Mr Ford's creations.

Similarly leather goods like this Smythson iPad cover make great presents, no matter the recipient, and a designer washbag will spruce up bathtime.

 

Clothing is the trickiest of gifts to get right, if the man in your life has a good appreciation for fashion Kenzo's eye sweater will be well received. Otherwise cuff-links are usually a safe bet.

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