Japan cosmetics giant to mark three decades in France

To celebrate the 30th anniversary of the availability of Shiseido Co. products in France, the largest cosmetics firm in Japan is staging a three-week exhibition of window art in Paris.

Titled Urban Art Box, the event will be staged at the Hotel de l'Industrie, in the Saint-Germain des Prés district of the French capital from September 22 to October 10. The venue is owned by the Societe d'Encouragement de l'Industrie National, a foundation that promotes French industry that was set up by Napoleon Bonaparte.

Through the decades, Shiseido has been inspired by France's attitudes towards fashion and style, the company said, and Paris has been the base of the company's operations in Europe since 1980.

The exhibition - which is being held in collaboration with the Paris Fashion Week Collections - will focus on window displays, with 30 works on photo panels. It will also include works by six up-and-coming French artists on the theme of "The Future of Shiseido."

The theme of the event is "6," the company said, with the winner of the competition section being given the responsibility of designing the window display for Shiseido's head office in the spring of 2011.

The exhibition will be officially opened at 6:30 pm on September 23 by Shiseido President and CEO Shinzo Maeda, along with 300 invited guests. Mr. Maeda is scheduled to give a speech at the event looking back at the three decades in which Shiseido has been active in the French market and expressing  the company's appreciation for all the support it has received in that time.

Shiseido may be Japan's largest cosmetics company, but virtually all of the country's makeup firms have been influenced by France, including Kose Corp., Kao Corp. and Kanebo Cosmetics.

These manufacturers have all been affected by the recent economic recession, but the trend that has emerged in Japan is for super-luxury brand products - some priced higher than Y100,000 (€927.76).

As the leading Japanese cosmetics firm, Shiseido Honorary Chairman and former President Yoshiharu Fukuhara has been awarded France's Legion d'Honneur award.

JR

Life and Style
ebookNow available in paperback
ebooks
ebookA delicious collection of 50 meaty main courses
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs Fashion

    Recruitment Genius: Partner Manager - EMEA

    £50000 - £100000 per annum: Recruitment Genius: A Partner Manager is required ...

    Recruitment Genius: Regional Sales Manager - OTE £100,000

    £45000 - £100000 per annum: Recruitment Genius: A Regional Sales Manager is re...

    Recruitment Genius: IT Support Engineer

    £18000 - £22000 per annum: Recruitment Genius: The company provides IT support...

    Recruitment Genius: IT Manager

    £45000 - £55000 per annum: Recruitment Genius: This manager is for a successfu...

    Day In a Page

    Sepp Blatter resignation: The beginning of Fifa's long road to reform?

    Does Blatter's departure mean Fifa will automatically clean up its act?

    Don't bet on it, says Tom Peck
    Charles Kennedy: The baby of the House who grew into a Lib Dem giant

    The baby of the House who grew into a Lib Dem giant

    Charles Kennedy was consistently a man of the centre-left, dedicated to social justice, but was also a champion of liberty and an opponent of the nanny-state, says Baroness Williams
    Syria civil war: The harrowing testament of a five-year-old victim of this endless conflict

    The harrowing testament of a five-year-old victim of Syria's endless civil war

    Sahar Qanbar lost her mother and brother as civilians and government soldiers fought side by side after being surrounded by brutal Islamist fighters. Robert Fisk visited her
    The future of songwriting: How streaming is changing everything we know about making music

    The future of songwriting

    How streaming is changing everything we know about making music
    William Shemin and Henry Johnson: Jewish and black soldiers receive World War I Medal of Honor amid claims of discrimination

    Recognition at long last

    Jewish and black soldiers who fought in WWI finally receive medals after claims of discrimination
    Beating obesity: The new pacemaker which helps over-eaters

    Beating obesity

    The new pacemaker which helps over-eaters
    9 best women's festival waterproofs

    Ready for rain: 9 best women's festival waterproofs

    These are the macs to keep your denim dry and your hair frizz-free(ish)
    Cycling World Hour Record: Nervous Sir Bradley Wiggins ready for pain as he prepares to go distance

    Wiggins worried

    Nervous Sir Bradley ready for pain as he prepares to attempt cycling's World Hour Record
    Liverpool close in on Milner signing

    Liverpool close in on Milner signing

    Reds baulk at Christian Benteke £32.5m release clause
    On your feet! Spending at least two hours a day standing reduces the risk of heart attacks, cancer and diabetes, according to new research

    On your feet!

    Spending half the day standing 'reduces risk of heart attacks and cancer'
    With scores of surgeries closing, what hope is there for the David Cameron's promise of 5,000 more GPs and a 24/7 NHS?

    The big NHS question

    Why are there so few new GPs when so many want to study medicine?
    Big knickers are back: Thongs ain't what they used to be

    Thongs ain't what they used to be

    Big knickers are back
    Thurston Moore interview

    Thurston Moore interview

    On living in London, Sonic Youth and musical memoirs
    In full bloom

    In full bloom

    Floral print womenswear
    From leading man to Elephant Man, Bradley Cooper is terrific

    From leading man to Elephant Man

    Bradley Cooper is terrific