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Kirsten Dunst to be face of new fragrance

Women's Wear Daily reports that US actress Kirsten Dunst has been tapped as the face of Bulgari's new perfume, Mon Jasmin Noir, set to be released worldwide in April.

She joins fellow actress Julianne Moore, who has starred in Bulgari's jewelry and accessory ads, as a spokesmodel for the brand. She is scheduled to help launch the new scent with a bash at the Bulgari hotel on February 25, during Milan fashion week.

Dunst, who hasn't had a major movie hit since Spider Man 3 in 2007, seems a surprising choice for the label, but was also signed for hip fashion brand Band of Outsiders to present their womenswear collection this year.