New iPhone apps for the style-conscious: independent product reviews

(Apple)

A new app could become for beauty what TripAdvisor is for travel, featuring reviews from real people.

Total Beauty

Including almost 300,000 independent product reviews from website totalbeauty.com, this free app tells you the truth on 45,000 beauty products including all major labels from Mac to Estée Lauder and Chanel. Search for specific products or browse items by categories or preference, e.g., 'curly hair' in shampoos.

http://itunes.apple.com/us/app/beauty-product-reviews-by/id368263738?mt=8

My Style Fashion Assistant

Personal styling apps are springing up like mushrooms on iTunes, but more often than not, they can get annoying for trying to sell you more than you actually need or want. This new app, priced at $0.99, helps you organize your existing wardrobe, gives you suggestions for how to combine your items, and sends you a daily 'fashion fix' with helpful tips on successful dressing for every body type.

http://itunes.apple.com/us/app/my-style-fashion-assistant/id315171753?mt=8

Fashion Bride

'Tis the season to get married, and announcements of exciting new bridal collaborations such as Vera Wang for David's Bridal in the US or other affordable new ranges such as J.Crew's wedding collection keep coming in. Fashion Bride ($0.99) is the perfect app to toy around with before the big day, with lots of fashion inspiration and possibilities to share your choices with your friends.

http://itunes.apple.com/us/app/fashion-bride/id352315712?mt=8

Glamour Ask a Stylist

There are countless styling advice apps on iTunes but this one links you to professional stylists in real time: US Glamour has partnered with shopping website Like.com to respond to your outfit questions in minutes. All you have to do is take a picture of the outfit you're unsure about, submit it to a Glamour stylist of your choice, and tell them what occasion you're planning to wear it at.

http://itunes.apple.com/us/app/glamour-ask-a-stylist/id365360023?mt=8

Diane von Furstenberg

Ever the new media queen, von Furstenberg has now released her first iPhone app that finds the store that's closest to you and lets you browse and shop collections on the go. Special features include an integrated Twitter feed and an exclusive wrap dress created to celebrate the app launch, which can be ordered for $325.

http://itunes.apple.com/us/app/id365165050?mt=8

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Some fashion apps for the iPad include:

Interview

The magazine's app includes more than 300 screens featuring an interview with British actress Carey Mulligan, a controversial photo shoot starring the male cast of Jersey Shore and supermodel Bar Refaeli, and more celeb stories on the likes of Ke$ha, Justin Bieber, and Kellan Lutz.

http://itunes.apple.com/us/app/interview-magazine-for-ipad/id363582142?mt=8#

eBay

Many reviewers are claiming that the shopping experience is more graphical, seamless, and all in all more enjoyable than on the auctioner's website. Comes with integrated access to your personal eBay account.

http://itunes.apple.com/us/app/ebay-for-ipad/id364203371?mt=8

The Sartorialist

Following his book release, The Sartorialist is turning to new media again: get the streetstyle blogger's feed of outfit inspirations directly onto your iPad.
http://itunes.apple.com/us/app/sartorialist/id324173841?mt=8

Gilt

The fashion sample sale site has launched its own iPad app for online shopping at your fingertips. "With our iPad app, users feel like they are physically touching the products," the group said in a statement. You will be granted instant membership if you download the app, and the first 10,000 to do so will get an extra $10 shopping credit.
http://www.gilt.com/apps/ipad

Gap

This app does not only give you the usual shop-wherever-you-are features but also suggests new ways to style their clothes.
http://itunes.apple.com/us/app/gap-1969-stream/id364203948?mt=8