All runways lead to Cara Delevingne. But what's so special about the new Kate Moss?

 

Not since the days of Kate Moss’s dominance has the name of one girl been on the lips of so many people in fashion.

And the girl of the moment, Cara Delevingne, has much in common with the supermodel – not least  the agency responsible for her meteoric rise.

It was Sarah Doukas, the scout who spotted a teenage Kate Moss in JFK airport, who first saw the star potential of Delevingne, a schoolfriend of her daughter, at a fashion show at their private school Bedales and signed her to the books of Storm Models in 2009.

In a few short years, Delevingne has certainly matured.

Jetting into town straight from New York Fashion Week – where she walked in 13 shows, including Marc Jacobs, Oscar de la Renta and Diane von Fürstenberg – Delevingne will tomorrow morning make her first London appearance of the season at Sister by Sibling, a show styled by Katie Grand, the editor-in-chief of Love, who has been a hugely influential force on the young model’s career.

“Cara is amazing, bright, gorgeous and a joy to be around,” says Grand, when asked to pinpoint why Delevingne is such a hit. “Her energy is infectious and, most of all, she  is fun.”

Grand has dedicated a large proportion of the latest issue of her fashion magazine to her prodigy, including a shared cover with Kate Moss.

Love is not the only prestigious cover that Delevingne, named the 2012 Model of the Year at the British Fashion Awards last November, has landed of late, as she graces the March issue of British Vogue too.

A high-profile slot indeed, as it’s the issue in which brands debut their new-season advertising campaigns.

In her introduction to the issue, editor Alexandra Shulman hails Delevingne as the model of the moment: “Cara is one of those girls who combine energy, wit, enthusiasm and the kind of edgy beauty that marks her out from the general pool of beautiful models.”

On paper, Delevingne does not fit the usual catwalk criteria – coming in at 5ft 9.5in, she, like Moss, is shorter than the average. But her strong – almost kooky – features have ensured that she has achieved success  despite this.

Part of Delevingne’s appeal is her ability to break out of the mould of super-serious fashion plate, and her high-energy levels backstage and on-set have ensured that she has been noticed by the tabloid press as well as fashion publications.

The redtops in particular have picked up on Delevingne’s aristocratic family: she is the daughter of a property tycoon and former society beauty, and her older sister, Poppy, is also a model and ambassador for the British Fashion Council.

There is also her high-profile friendships with of-the-moment women such as Rita Ora and fellow models Georgia Jagger and Jourdan Dunn; plus a brief dalliance with pop star Harry Styles.

Not content with just modelling, Delevingne made her film debut in Anna Karenina last year and has professed a desire to start her own onesie label – she is regularly photographed in the all-in-one garment outside fashion shows.

Physically, her strong eyebrows and snub nose are defining features – and their popularity is representative of a general mood in the fashion world away from armies of model clones appearing on the catwalk.

This is a phenomenon that Terry Barber, MAC director of make-up artistry, who works with a host of brands to create the look for their collections has noticed and predicts that a strong brow look, in the vein of Delevingne, will be big this season, usurping the bleached brows that were all the rage last summer.

As one of the faces of Burberry, Delevingne will no doubt be appearing in that blockbuster brand’s  show on Monday too, while tomorrow she will be part of Topshop’s digital tour de force thanks to features  such as  backstage videos and a  model-cam, sharing footage on YouTube.

With an impressive running total already, Delevingne is well on her way to matching the 39 shows that she walked in last season, which included Louis Vuitton, Dolce & Gabbana and Chanel.

While many models do not  make much money from their  London catwalk appearances,  using them instead as a way to springboard into more lucrative advertising campaigns and editorial work, a model of Delevingne’s stature will be commanding high sums for many of her appearances for high-profile, wealthy brands such as Burberry in London, before heading to Milan and then Paris, where there is much more money to be made, thanks to the luxury conglomerates fuelling  the labels.

News
people And here is why...
Arts and Entertainment
Amazon has added a cautionary warning to Tom and Jerry cartoons on its streaming service
tv
Voices
voicesBy the man who has
Sport
Arsene Wenger tried to sign Eden Hazard
footballAfter 18 years with Arsenal, here are 18 things he has still never done as the Gunners' manager
PROMOTED VIDEO
Life and Style
ebooksA superb mix of recipes serving up the freshest of local produce in a delicious range of styles
Life and Style
ebooksFrom the lifespan of a slug to the distance to the Sun: answers to 500 questions from readers
Life and Style
The new Windows 10 Start Menu
tech
Arts and Entertainment
Kristen Stewart and Robert Pattinson star in The Twilight Saga but will not be starring in the new Facebook mini-movies
tvKristen Stewart and Stephenie Meyer will choose female directrs
Arts and Entertainment
Hilary North's 'How My Life Has Changed', 2001
books(and not a Buzzfeed article in sight)
News
More than 90 years of car history are coming to an end with the abolition of the paper car-tax disc
newsThis and other facts you never knew about the paper circle - completely obsolete today
Arts and Entertainment
There has been a boom in ticket sales for female comics, according to an industry survey
comedyFirst national survey reveals Britain’s comedic tastes
Arts and Entertainment
Twerking girls: Miley Cyrus's video for 'Wrecking Ball'
arts + ents
Arts and Entertainment
Ed Sheeran performs at his Amazon Front Row event on Tuesday 30 September
musicHe spotted PM at private gig
News
people'I’d rather have Fred and Rose West quote my characters on childcare'
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs Fashion

    QA/BA - Agile

    £400 Per Day: Clearwater People Solutions Ltd: Our client are currently seekin...

    PPA Supply Teachers

    £121 - £142 per day: Randstad Education Luton: Early Years, KS1 & 2 Prima...

    Primary Supply Teacher

    £121 - £142 per annum: Randstad Education Luton: Early Years, KS1 & 2 Prim...

    Primary Supply Teacher

    £121 - £142 per day: Randstad Education Luton: Primary supply teacher Hertford...

    Day In a Page

    Ebola outbreak: The children orphaned by the virus – then rejected by surviving relatives over fear of infection

    The children orphaned by Ebola...

    ... then rejected by surviving relatives over fear of infection
    Pride: Are censors pandering to homophobia?

    Are censors pandering to homophobia?

    US film censors have ruled 'Pride' unfit for under-16s, though it contains no sex or violence
    The magic of roundabouts

    Lords of the rings

    Just who are the Roundabout Appreciation Society?
    Why do we like making lists?

    Notes to self: Why do we like making lists?

    Well it was good enough for Ancient Egyptians and Picasso...
    Hong Kong protests: A good time to open a new restaurant?

    A good time to open a new restaurant in Hong Kong?

    As pro-democracy demonstrators hold firm, chef Rowley Leigh, who's in the city to open a new restaurant, says you couldn't hope to meet a nicer bunch
    Paris Fashion Week: Karl Lagerfeld leads a feminist riot on 'Boulevard Chanel'

    Paris Fashion Week

    Lagerfeld leads a feminist riot on 'Boulevard Chanel'
    Bruce Chatwin's Wales: One of the finest one-day walks in Britain

    Simon Calder discovers Bruce Chatwin's Wales

    One of the finest one-day walks you could hope for - in Britain
    10 best children's nightwear

    10 best children's nightwear

    Make sure the kids stay cosy on cooler autumn nights in this selection of pjs, onesies and nighties
    Manchester City vs Roma: Five things we learnt from City’s draw at the Etihad

    Manchester City vs Roma

    Five things we learnt from City’s Champions League draw at the Etihad
    Martin Hardy: Mike Ashley must act now and end the Alan Pardew reign

    Trouble on the Tyne

    Ashley must act now and end Pardew's reign at Newcastle, says Martin Hardy
    Isis is an hour from Baghdad, the Iraq army has little chance against it, and air strikes won't help

    Isis an hour away from Baghdad -

    and with no sign of Iraq army being able to make a successful counter-attack
    Turner Prize 2014 is frustratingly timid

    Turner Prize 2014 is frustratingly timid

    The exhibition nods to rich and potentially brilliant ideas, but steps back
    Last chance to see: Half the world’s animals have disappeared over the last 40 years

    Last chance to see...

    The Earth’s animal wildlife population has halved in 40 years
    So here's why teenagers are always grumpy - and it's not what you think

    Truth behind teens' grumpiness

    Early school hours mess with their biological clocks
    Why can no one stop hackers putting celebrities' private photos online?

    Hacked photos: the third wave

    Why can no one stop hackers putting celebrities' private photos online?