Introducing Fashion Dads - the new Instagram stars

Fashion Dads in blogger poses are storming social media.

New Instagram account Fashion Dads is poking fun at fashion bloggers in a series of spoof poses.

Anyone who has ventured onto social media app Instagram will be familiar with the classic pose repertoire of many of its members, specifically fashion focused members.

If you have become bored of boastful posts and overuse of hashtags then this is the social media account for you.

The basic premise behind Fashion Dads is to imitate these bloggers using everyday dad clobber.

The result is a series of images depicting middle-age men in full fashion blogger mode with the images wittily captioned in the style of its Instagram peers.

The account was created by Ashley Hesseltine and Travis May who are also the co-creators behind the equally amusing account Bros Being Basic.