The luxury lingerie label has unveiled Naomi Campbell as its spring/summer 2015 star.

Naomi Campbell is the new face of controversial lingerie brand Agent Provocateur. The model stars in a series of campaign images released today to launch the spring/summer 2015 campaign.

It has been a good week for the iconic supermodel, in addition to this high profile lingerie gig, yesterday it was revealed that Campbell is also the star of the new Burberry campaign alongside Jourdan Dunn.

This series of campaign images for Agent Provocateur are world apart from the more conventional work for Brit brand Burberry; in the lingerie images Campbell, 44, stars as a glamorous femme fatale dressed to kill in the best of the brand's new season collection.

London-born, Campbell began her modelling career at age of just 15 when she scored her first major magazine cover for British Elle.

Over the next three decades she has become one of the most in-demand models in the world and was declared "the reigning megamodel of them all" by Interview magazine in 1990.

The images which were inspired by David Lynch's The Lost Highway and Brian de Palma's Body Double were shot by renowned photographer Ellen Von Unwerth.

Naomi Campbell stars in the campaign shot by Ellen Von Unwerth

Sarah Shotton, Creative Director of the brand said: "When casting for Spring Summer 2015 we knew that we wanted to work with a powerful all-female team to complement the campaign inspiration.

"Naomi fitted into the story effortlessly, Naomi is the ultimate Agent Provocateur woman: witty gorgeous and confident. She is a natural femme fatale, a quality which effortlessly translates in our images."