New fashion iPhone apps: Gucci, supermodels, Norma Kamali

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Indy Lifestyle Online

Designer Norma Kamali is 'democratizing' fashion and the world's supermodels reveal all, while Gucci's team lets you in on its favorite music and the most stylish destinations worldwide.

Gucci

The Italian luxe brand's application features push notifications of product launches and new designer collaborations as well as music playlists by producer Mark Ronson or Gucci's creative director Frida Giannini. It also lets you create your own music mix and share it on social networking sites. And for all global style citizens, the app features the Little Black Book of the most fashionable restaurants, bars, clubs and hotels in 33 international cities.

A Supermodel Database Lite

The free trial version of the application has just been released, featuring a comprehensive listing of models with pictures, biographies, and even measurements. Designed for photographers, this app should also provide interesting information to all other model enthusiasts.

Norma Kamali

Having recently revealed her new slogan 'The Democratization of Fashion' during New York Fashion Week, the designer proves a woman of her word: with her new iPhone app, shoppers can browse her clothes ranges for Walmart (prices around $20) and the new Norma Kamalibay collection for eBay ($250). Kamali is normally known for her hefty price tags. US customers only.

Rugby Ralph Lauren Make Your Own

This application lets you put your own face on models, create your personal style with Ralph Lauren's clothes, and even customize their sweaters. Share the new look on Facebook and have your own design produced. The application is also available online at rugby.com/makeyourown.

Tommy Hilfiger (Art Technology Group)

One of Lauren's main competitors, all-American brand Tommy Hilfiger, has launched an application that connects virtual and in-store shopping, meaning that customers can buy a desired item online if it is not available in-store or check where they can try on an item that they have come across online.

Jaeger-LeCoultre

The luxury watchmaker does not only give access to its full collection but also invites customers to its 'watchmaking school,' also demonstrating the skills of the brand's gem-setters and engravers.

Rue La La

Designer sales on the website start daily at 11 am ET, and items sell out fast, so it only makes sense that Rue La La is now also available on the iPhone (navigate to m.ruelala.com) for all those shoppers who are nowhere near a computer at that time. Store all your details beforehand to save extra time.

Tote

Browse content from 30 stores, save your favorites, and be notified of price drops. US customers only.

All applications are free of charge and available through the iTunes store.

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