Lingerie giant Victoria's Secret has unveiled a jewel studded bra worth $2.5 million.
The luxury piece of lingerie is decorated with amethysts, sapphires and rubies, and a 20-carat diamond as the centre piece.
The bra was revealed at an event in New York yesterday by Brazilian model and Victoria's Secret runway veteran Alessandra Ambrosio.
According to Ambrosio the push-up bra, it is very comfortable to wear thanks to the padding. She will be wearing the bra on the catwalk for the Victoria's Secret show on 4 December.