Months after releasing the lookbook, the celebrity stylist is making her first collection available internationally on e-tailer Shopbop.com.
For the August 1 launch at 12pm EST, there will be behind-the-scenes footage from the making of Zoe's own fashion line as well as a question-and-answer session on the site ("The chicest part? I will be chatting LIVE during the event with all of you. Way fun!"). Watch a teaser video at http://youtu.be/qhbGMAtj5JM.
While the line features some of Zoe's 1970s-inspired signature styles such as flared pants, frills, and maxi dresses, most of the items are less flamboyant than what she personally wears and became famous for. The launch has been described by some fashion media as the most eagerly awaited debut since Victoria Beckham's first collection in 2008.
In related news, see what designer fashions Zoe's baby son Skyler gets treated to in ABC TV program "Mommywood" from Wednesday evening, a program that also revealed that the stylist is currently working on a kids' range: an extract can be found at http://bit.ly/qNgmHu.