Tokyo's fashion fans mourn closure of beloved brand
Sunday 20 June 2010
Just days after announcing a big celebration for its 10th birthday, the quirky and 'kawai' Japanese fashion brand Banana Fish has announced it will be shutting down all operations.
The sudden closure, which affects all physical as well as online stores, has shocked staff and customers alike.
According to the respected Tokyo Fashion blog, Banana Fish has a "cult following among [...] Japanese girls." An editor writes: "The always-cute artwork they create for their clothing features various popular characters who are involved in storylines that customers could follow on the Banana Fish blog," adding that fans are "very committed and engaged. Thus, the sudden end is being taken personally by many of these girls [...]."
An excerpt of an official explanation letter from the brand, translated from Japanese, offers that "the reason [for the sudden closing] is that the manager is now absent, and we cannot continue to do business with that being the case."
A representative called Moco, who wrote the letter, also said that "the suddenness of this announcement honestly shook the staff as well. New releases and events were all lined up [for the anniversary], and we were looking forward to informing you as soon as we could, but now we are unable to and are all very saddened by this."
Life & Style blogs
Revenge porn: What is it – and how big is the problem?
Teenagers irritable because early school hours mess with their biological clocks
Paris Fashion Week: Karl Lagerfeld leads a feminist riot on 'Boulevard Chanel'
The Fappening: After the third wave of leaked celebrity photos, why can't we stop it?
Windows 10 release: Microsoft bypasses 'Windows 9' with new operating system
- 1 Snoop Dogg and Jared Leto buy a stake in Reddit as A-list invests $50m
- 2 Prince held a Facebook Q&A and this is the only question he answered
- 3 Car tax disc changes: Two days to go - and they affect you much more than just not displaying a piece of paper
- 4 Now we know whose fault it is if you end up being murdered in Thailand
- 5 35,000 walrus gather ashore on north-west Alaska beach 'for a rest'
- < Previous
- Next >
£18000 - £23000 per annum + Uncapped OTE: SThree: SThree Group have been well ...
£18000 - £23000 per annum + OTE: SThree: Real Staffing Group is seeking Traine...
£120 - £140 per day: Randstad Education Leeds: We have an exciting opportunity...
Competitive: Randstad Education Manchester: SEN Teacher urgently required for ...