David Koma, Holly Fulton, Louise Gray, and Michael van der Ham will all receive sponsorship for their spring/summer 2012 collections.
Thanks to the British Fashion Council's NewGen scheme in collaboration with retailer Topshop, these four emerging designers will be able to stage a catwalk show during London fashion week in September.
Established in 1993, NewGen is one of the world's most internationally recognized talent identification schemes and a major launchpad for young UK-based designers. Like New York's CFDA Fashion Awards, it is regarded as a leading indicator of the next big "It" designer.
In addition to financial support and expert consulting, the winners can also hope to embark on a career similar to those of Alexander McQueen, Matthew Williamson, Giles Deacon, or Christopher Kane, who are all alumni of the scheme.
This year's full list, revealed Tuesday night, includes:
Catwalk sponsorship: David Koma, Holly Fulton, Louise Gray and Michael van der Ham
Presentation sponsorship: Christopher Raeburn, Craig Lawrence, Dominic Jones, J.W. Anderson and Nasir Mazhar
Installation sponsorship: Jordan Askill and SISTER by SIBLING
Exhibition sponsorship: Felicity Brown, J. JS Lee, James Long, Palmer//Harding, Thomas Tait and Tim Soar Woman.Reuse content