Watch: Givenchy's Dahlia Noir ad starring Mariacarla Boscono

The French fashion house under the creative direction of Riccardo Tisci has released a commercial to promote its latest fragrance that is being rolled out internationally this month.

Inspired by Givenchy's haute couture, Dahlia Noir, or Black Dahlia, is named after an imaginary flower. Notes include pink pepper, mandarin, mimosa, rose, iris, patchouli, sandalwood, vanilla, and tonka bean.

Watch the commercial at

Other prestige women's perfumes launched this month include BCBG Max Azria's debut scent, Especially Escada, Etro Paisley, and Madly Kenzo.