Fish and chip monger solves soggy fries dilemma with dry vinegar
Thursday 21 July 2011
Any chip shop worth its salt knows that a fry is judged by its taste and crispiness. But it's impossible to maintain the 'crisp' integrity when chips, or fries, are doused in a steady stream of vinegar by heavy-handed acid-lovers.
It was a quandary that British chip shop owner Lefteris Eleftheriou decided to solve once and for all with the help of food scientists.
And after a few experiments in the food labs of Kerry Ingredients and Flavours and some in-store taste testing, Eleftheriou - who owns award-winning fish and chip shop Grimsby Fisheries in Leicestershire - developed a 'dry sprinkle' that looks like salt and tastes like vinegar but leaves fries intact.
In an interview with local online publication This is Leicestershire , Eleftheriou said the product also contains a third less sodium than regular salt.
Multinational corporation Kerry Group, meanwhile, will be developing the packaging and is currently considering how to market the product, the story reports.
Meanwhile, though not yet sold commercially, the sprinkle is available at Grimsby Fisheries where customers like Seraphino Fernandez said, "Why didn't anybody think of this before? I think it's great. I can't tell the difference," reports This is Leicestershire.
A quick search however, indicates that Eleftheriou may not have gotten the news when J & D's - the same company that sells bacon salt - came out with a malt salt that was specially developed for the age-old soggy chips dilemma.
Though not created for the same application, Canadian specialty foods and seasonings producer Club House also has a salt and vinegar-flavored popcorn seasoning.
Olympic diver has made his modelling debut for Adidas
Life & Style blogs
Ebola outbreak: Survivor William Pooley is flown to US to give doctor with virus emergency blood transfusion
Jennifer Lawrence nude pictures leaked: Reddit removes 'The Fappening' board dedicated to sharing naked pictures of celebrities
Tezenis removes 'crime scene' pants from Oxford Street store after backlash over 'rape' connotations
A bottle of wine a day is not bad for you and abstaining is worse than drinking, scientist claims
iOS 8 review: not an overhaul, but the iPhone is gradually growing up
- 1 Thailand beach murders: Thai PM suggests 'attractive' female tourists cannot expect to be safe wearing bikinis
- 2 Scottish independence: Learn from Quebec's mistakes and beware of promises. Vote Yes.
- 3 'Necrophilia-obsessed' girl among double murder accused in three-way sex case
- 4 A bottle of wine a day is not bad for you and abstaining is worse than drinking, scientist claims
- 5 Revealed after 75 years of secrecy: 'Fifi' the glamorous WW2 special agent who tested British spies' resolve
iJobs Food & Drink
£18000 Per Annum: Clearwater People Solutions Ltd: ***EXCELLENT OPPORTUNITY FO...
Basic of £18,000 + commission, realistic OTE of £30-£50k : Ocean Holidays: Le...
£20 - 26k + Benefits: Guru Careers: A Marketing Executive / Member Services Ex...
£15,000 - £25,000: Recruitment Genius: A fantastic opportunity has arisen for ...