KFC features Irish cream-liqueured chicken in China
Sunday 22 May 2011
In what can be tidily slotted into the category of strange and confounding flavor combinations, KFC in China has launched a new Irish cream liqueur-flavored chicken.
As part of the chain's "Taste of Ireland" promotion, the fast-food outlet has married its signature chicken with coffee-flavored liqueur, reports advertising website Advertising Chinasmack.com.
A YouTube video of the chain's TV ad shows Chinese KFC chefs watching anxiously as an Irish taste tester takes his first bite of the new recipe chicken. As he lifts the fork to his nose, the Irishman is apparently instantly transported to his homeland, represented by rolling green hillsides and ancient castle ruins.
The ad also has a shot of grilled chicken legs getting a generous splash of the creamy liqueur.
A commenter on Chinasmack meanwhile gave the product a thumbs down, describing the taste as "a strange combination of spicy chicken and sweetness, but not in a sweet chili sauce way," they wrote. "I wouldn't recommend it."
Colonel Sanders has become a ubiquitous American brand in China, with 3,200 restaurants operating in more than 700 cities, and nearly one KFC opening every day in mainland China. Last year, the chain opened 500 restaurants.
Meanwhile, another quintessentially American chicken brand Popeye's, is also aggressively seeking franchise opportunities in Asian countries like Thailand and Vietnam.
To watch the video, visit http://www.youtube.com/watch?v=JmeplXHRYCI&feature=channel_video_title.
Life & Style blogs
- 1 Woman accidentally shoots herself in the head while posing for a selfie
- 2 Isis burns woman alive for refusing to engage in 'extreme' sex act, UN says
- 3 Puerto Rico, island of lost dreams: People are leaving the debt-hit territory in droves as near neighbour Cuba's star rises
- 4 Female Muay Thai champion hustles coaches to give them a beating
- 5 16-year-old girl beaten and burned alive by lynch mob in Rio Bravo, Guatemala
iJobs Food & Drink
£24K + Excellent Benefits: Guru Careers: We are seeking an Events Coordinator ...
Salary 42,000: Royal Yachting Association Cymru Wales: The CEO is responsible ...
£35-40k (DOE) + Benefits: Guru Careers: We are seeking a Marketing Communicati...
£40000 - £50000 per annum: Ashdown Group: A growing business that has been ope...