Consumers stop using PCs, laptops in favor of tablets

Consumers with multiple electronics products in their house are ditching their other gadgets in favor of shiny new tablets.

Seventy-seven percent of tablet owners reported using their new touchsensitive device for actions which they previously completed on their laptop or desktop computer.

More than one in three tablet owners admitted to using their desktop computer less often, or not at all since purchasing a tablet, said market researcher Nielsen in a study on tablet use in the US released on May 5.

Thirty percent of consumers who owned a laptop and a tablet indicated that they were more likely to favor their tablet over their laptop. An additional 2 percent of respondents said they had stopped using their laptop all together since purchasing the tablet device.

Tablet ownership has had an impact on e-reader use too, said Nielsen. Twenty-seven percent of e-reader owners who also had a tablet used their e-reader less often or not at all.

While many users said their tablet is replacing other gadgets in their house, tablet use appears to go hand in hand with smartphone use - no respondents said they had stopped using their high-tech mobile phone since owning a tablet, and and only 13 percent said they use their smartphone less frequently than before.

Tablet owners with netbooks, on the other hand, might not even realize they have left their netbook in the cupboard.

Five percent of netbook owners with a tablet said they had stopped using the device all together since buying a tablet, by far the highest percentage seen in the study. An additional 23 percent said they used it less frequently than before.

Interestingly, the same study found that 25 percent of people with an internet-connected TV are actually switching it on more frequently since purchasing a tablet. The figures suggest that many consumers in the US are interacting with their tablet while watching TV.

The most common reason given for picking up a tablet instead of a laptop or PC was the device’s portability. Ease of interface, fast start-up time, and convenience followed in importance.

One out of two tablet owners said they kept the device all to themselves while an additional 43 percent said they shared it with other people in their family. Eight percent said they owned a tablet that was used by other family members but didn't use the device themselves.

"With new entrants like the Samsung Galaxy and the Motorola Xoom, the market for tablet computers is heating up in the United States, even though iPad continues to dominate the conversation – and market," said Nielsen.

News
newsAnother week, another dress controversy on the internet
Sport
Dave Mackay lifts the FA Cup in 1967 having skippered Spurs to victory
football
Life and Style
Scientist have developed a test which predicts whether you'll live for another ten years
health
Life and Style
Marie had fake ID, in the name of Johanna Koch, after she evaded capture by the Nazis in wartime Berlin
historyOne woman's secret life as a Jew in wartime Berlin
Life and Style
ebookNow available in paperback
ebooks
ebookPart of The Independent’s new eBook series The Great Composers
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs Gadgets & Tech

    Ashdown Group: Systems Administrator - Lancashire - £30,000

    £28000 - £30000 per annum: Ashdown Group: 3rd Line Support Engineer / Network ...

    Recruitment Genius: Graduate Web Developer

    £26000 - £33000 per annum: Recruitment Genius: A Web Developer is required to ...

    Ashdown Group: PeopleSoft Developer - London - £45k

    £45000 per annum: Ashdown Group: PeopleSoft Application Support & Development ...

    Recruitment Genius: Web Hosting Support Agent

    Negotiable: Recruitment Genius: One of the North West's leading web hosting pr...

    Day In a Page

    Syrian conflict is the world's first 'climate change war', say scientists, but it won't be the last one

    Climate change key in Syrian conflict

    And it will trigger more war in future
    How I outwitted the Gestapo

    How I outwitted the Gestapo

    My life as a Jew in wartime Berlin
    The nation's favourite animal revealed

    The nation's favourite animal revealed

    Women like cuddly creatures whilst men like creepy-crawlies
    Is this the way to get young people to vote?

    Getting young people to vote

    From #VOTESELFISH to Bite the Ballot
    Poldark star Heida Reed: 'I don't think a single bodice gets ripped'

    Poldark star Heida Reed

    'I don't think a single bodice gets ripped'
    The difference between America and Israel? There isn’t one

    The difference between America and Israel? There isn’t one

    Netanyahu knows he can get away with anything in America, says Robert Fisk
    Families clubbing together to build their own affordable accommodation

    Do It Yourself approach to securing a new house

    Community land trusts marking a new trend for taking the initiative away from developers
    Head of WWF UK: We didn’t send Cameron to the Arctic to see green ideas freeze

    David Nussbaum: We didn’t send Cameron to the Arctic to see green ideas freeze

    The head of WWF UK remains sanguine despite the Government’s failure to live up to its pledges on the environment
    Author Kazuo Ishiguro on being inspired by shoot-outs and samurai

    Author Kazuo Ishiguro on being inspired by shoot-outs and samurai

    Set in a mythologised 5th-century Britain, ‘The Buried Giant’ is a strange beast
    With money, corruption and drugs, this monk fears Buddhism in Thailand is a ‘poisoned fruit’

    Money, corruption and drugs

    The monk who fears Buddhism in Thailand is a ‘poisoned fruit’
    America's first slavery museum established at Django Unchained plantation - 150 years after slavery outlawed

    150 years after it was outlawed...

    ... America's first slavery museum is established in Louisiana
    Kelly Clarkson: How I snubbed Simon Cowell and become a Grammy-winning superstar

    Kelly Clarkson: How I snubbed Simon Cowell and become a Grammy-winning superstar

    The first 'American Idol' winner on how she manages to remain her own woman – Jane Austen fascination and all
    Tony Oursler on exploring our uneasy relationship with technology with his new show

    You won't believe your eyes

    Tony Oursler's new show explores our uneasy relationship with technology. He's one of a growing number of artists with that preoccupation
    Ian Herbert: Peter Moores must go. He should never have been brought back to fail again

    Moores must go. He should never have been brought back to fail again

    The England coach leaves players to find solutions - which makes you wonder where he adds value, says Ian Herbert
    War with Isis: Fears that the looming battle for Mosul will unleash 'a million refugees'

    The battle for Mosul will unleash 'a million refugees'

    Aid agencies prepare for vast exodus following planned Iraqi offensive against the Isis-held city, reports Patrick Cockburn