Current Google Insights trends: Leslie Nielsen, NASA, WikiLeaks, weather
Monday 06 December 2010
Following the death of Leslie Nielsen, the actor was the most searched for term over the last seven days. NASA, WikiLeaks and weather forecasts from around Europe were also among this week's top Google Insights trends.
The death of Leslie Nielsen at 84 on Sunday, November 28, led to breakout* levels of searches for the actor's name. Canadian-born Leslie Nielsen was perhaps best known for his roles in cult comedies such as the Naked Gun series and Airplane, but earlier in his career he also tackled serious roles in Forbidden Planet and TV series The Swamp Fox.
The announcement by space agency NASA that it had discovered microbes beneath a Californian lake that use arsenic rather than phosphorus as the building blocks of their DNA propelled the site to second position in this week's Google Insights trends. The announcement essentially means that carbon, phosphorus and other components found in every living thing may not be the only building blocks of life and has led NASA to re-define the parameters in its search for extraterrestrial life.
The sensational leak of thousands of revealing US embassy cables last week has made the website responsible - WikiLeaks - the third most popular search term of the last seven days. The highly embarrassing and potentially damaging cables from US embassies around the world were initially revealed through newspapers The Guardian, El País, Le Monde, The New York Times and Der Spiegel.
Spanish football club Real Madrid experienced a 300 percent increase in searches over the last seven days; the internet is rife with speculation that the club is seeking players from Manchester City, Manchester United and Palermo. Real Madrid is thought to be particularly interested in Palermo player Javier Pastore, who is worth an estimated €60-70 million.
Following another week of severe snow and ice across much of Northern Europe the bottom five of this week's Google Insights search terms - "met office," "BBC weather," "meteo France," "wetter (Germany)" and "weather forecast" - are all weather-related. According to the BBC, last week's weather caused major travel disruption across France, Switzerland and the UK. Two thousand weather related driving accidents were recorded on Tuesdaythr 30th in Germany alone and temperatures plummeted to -26 Celsius in Poland. The current cold spell gripping Europe is not expected to change over the coming week.
The search terms with the most significant growth worldwide in the last seven days as measured by Google Insights, recorded on December 6 at 9:30 AM GMT, are:
1. leslie nielsen (breakout*)
2. nasa (+700%)
3. wikileaks (+500%)
4. real madrid (+300%)
5. cyber monday (+190%)
6. met office (+150%)
7. bbc weather (+140%)
8. meteo france (+110%)
9. wetter (+70%)
10. weather forecast (+60%)
*Breakout defines a search term that has experienced a change in growth greater than 5,000 percent.
Life & Style blogs
Scottish independence: English people overwhelmingly want Scotland to stay in the UK
Isis threat: Cameron wants an alliance with Iran
Crisis? What crisis? A visiting US doctor gives the NHS a rave review
Michael Brown shooting: Chaos erupts on the streets of Ferguson after autopsy shows teenager was shot six times – twice in the head
Richard Dawkins on babies with Down Syndrome: 'Abort it and try again. It would be immoral to bring it into the world'
Scottish Independence Referendum: Salmond described as 'arrogant, ambitious and dishonest' by Scottish women
- 1 James Foley 'beheaded': Isis video shows militant with British accent 'execute US journalist' – and warns Obama of more to come
- 2 ALS ice bucket challenge co-founder Corey Griffin drowns aged 27
- 3 Cilla Black defends Cliff Richard: 'I am positive that the allegations are without foundation'
- 4 Nicki Minaj finally releases predictable 'Anaconda' video
- 5 James Foley 'beheading': Met police warn public watching murder video could be criminal offence
iJobs Gadgets & Tech
Negotiable: Harrington Starr: C# .NET Software Developer (Client-Side, SQL, VB...
£40000 - £60000 per annum + Benefits + Bonus: Harrington Starr: C# Developer (...
£55000 - £65000 per annum + Benefits + Bonus: Harrington Starr: C# Full Stack ...
£35000 - £43000 Per Annum plus excellent benefits: Clearwater People Solutions...