Flipboard sees magazine future in tablet computers
Wednesday 14 September 2011
Flipboard chief executive Mike McCue on Monday said the startup's iPad application has been downloaded more than 3.5 million times as tablet computers enable personalized Internet-Age magazines.
"The tablet, and principally the iPad, is creating a totally new kind of consumption experience," McCue said during an on-stage chat at a TechCrunch Disrupt conference in San Francisco.
"All these things people have dreamed about are finally happening," he continued. "Technology is finally at a point were it is possible to hold what feels like a magazine in your hand and thumb through it."
Flipboard software lets people customize news, social networks and other "feeds" in digital magazines on iPads and then "flip" through Web pages as though reading an ink-and-paper publication.
The application was released about 14 months ago.
The number of "flips" per month has climbed to more than 550 million from 250 million in June and the startup just introduced its first ad to generate revenue, according to McCue.
Use patterns show that people use Flipboard at late evenings, mornings when one might be having breakfast, and on weekends.
"It lends itself well to downtime scenarios when you want to step back and think about your day," McCue said.
Flipboard is seeing "incredible acceleration" in the tablet computing platform dominated by Apple, which has reported selling 35 million iPads in its first 18 months on the market.
"Amazon's tablet is going to be really interesting," McCue said, declining to comment further on unconfirmed reports that the Kindle maker plans to soon release a more sophisticated tablet computer.
Life & Style blogs
American Apparel makes 15-year-old YouTube star Brendan Jordan the face of its new campaign
Gill Pharaoh: Healthy nurse who killed herself in a Swiss clinic accused of doing it for 'publicity'
Porn block in India: hundreds of sexual websites banned, internet outraged
What do the emojis on Snapchat mean?
'Cool kids' can go on to become losers in later life, study finds
Is Britain really full up? Are migrants taking our jobs? Leading academic answers the most common anti-immigration claims
Calais Migrant Crisis: Deputy Mayor of Calais labels Cameron's use of 'swarm' as 'racist' and 'ignorant'
Chris Leslie: Jeremy Corbyn's anti-austerity agenda will harm the poor, says Labour shadow Chancellor
Landlords renting properties to illegal immigrants to face up to five years in prison
While we fixate on Calais, the Home Office is quietly deporting dozens of migrants on 'ghost flights'
Labour leadership race: Jeremy Corbyn could be the next Prime Minister, says Ken Clarke
- 1 Malaysia issues arrest warrant for Gordon Brown’s sister-in-law after she publishes stories on leader Najib Razak's financial affairs
- 2 Porn block in India: hundreds of sexual websites banned, internet outraged
- 3 Natalia Molchanova: World's most successful free-driver is missing and feared dead after disappearing in Mediterranean
- 4 Dutch King Willem-Alexander declares the end of the welfare state
- 5 Gamers confess the worst things they've done in The Sims
iJobs Gadgets & Tech
£18000 - £23000 per annum + Uncapped OTE: SThree: SThree Trainee Recruitment C...
£20000 - £30000 per annum: Recruitment Genius: This is an exciting opportunity...
£18000 - £27000 per annum: Recruitment Genius: This is an exciting opportunity...
£16000 - £22000 per annum: Recruitment Genius: Their research appears at the f...