Google is listening (and watching): First, futuristic specs. Next up it's Google Now, a voice-control service to sock it to Siri
Simon Usborne tries out Google Now - and finds the more it knows about you, the smarter it is
Google has stepped up its battle with Apple to manage our lives by planting its Siri-rivalling digital assistant deep inside enemy territory, like a helpful Trojan horse. Google Now is this week available on iPhones and iPads, vastly broadening the reach of the company’s voice search and mission to read our minds. But what is it, and can it defeat Siri?
I get it simply by updating my Google Search app. When it opens, a series of “cards” shuffles into view. One gives me a local weather forecast I never asked for (but quite appreciate), while another tells me it will take me 27 minutes to get home, with bad traffic on the A202, and offers a link to directions.
But how does it know where I live? Because ages ago I marked “home” on Maps while logged into my Google account. And this is how Now, which requires an account, works – the more it knows about you, the smarter it is. If I carry on using it, Now promises to learn from all my Google activity. On the morning you go on holiday, your flight status will appear based on the booking-confirmation email. When you land, you get details of the car rental you booked. Currency rates appear for the country, along with a reminder of the time back home, and, later, directions to the museum you Googled before you left.
You can opt out of any of this if it sounds a bit Minority Report, but Google is increasingly committed to giving us search results before we realise we want them. Now also works with Google Glasses, where it will respond to what you’re seeing (other than people who think you look silly).
The voice function, it turns out, is less interesting than the cards. I ask Now and Siri: “Where can I get a pizza?” Both instantly offer a list of restaurants (Pizza Hut is 159 feet from my desk, Google says). Then I ask the standard artificial-intelligence question: “What’s the meaning of life?” Now, which doesn’t talk, offers the dictionary definition of “life”. Siri tells me: “I find it odd that you would ask this of an inanimate object.” That’s a win for me.
filmFilm producers sue Warner Bros for $75m over Hobbit films
voicesJust when you thought you could find a man, get married, and have a baby by the age of 35... it turns out you’re too late, says Grace Dent
Swedish stars ask fans for £195 pledges on crowd-funding website
musicAs Mariah Carey and Noddy Holder rake in the royalties from their classics, why there hasn't been a decent festive hit for 20 years?
theatreAuthor Daniel Rosenthal recalls the mishaps that almost brought the curtain down on the likes of John Gielgud and Diana Rigg
lifeAs the Royal Mail plans to phase out deliveries on two wheels, it's no wonder posties are in a spin
musicThe 21-year-old beat Ella Eyre and Chlöe Howl to win the honour
lifeFull of the joys and want to help your fellow man? December isn't the time to do it
Life & Style blogs
YouTube: Top trending videos of 2013 - including Tom Daley and Peppa Pig
Chinese scientists 'increasingly confident' about invisibility cloak after making a cat disappear
GTA 5 update: Content Creator released, online heists and story mode updates coming soon
The rise of goo-goo gadgets: Hey baby, nice wheels!
Pirate Bay sets sail for Ascension Island after SX domain name seized by authorities
- 1 Nelson Mandela memorial: ‘Bogus’ interpreter made mockery of Barack Obama’s tribute in Soweto
- 2 French café starts charging extra to rude customers
- 3 Sun will 'flip upside down' within weeks, says Nasa
- 4 Is Facebook making us forget? Study shows that taking pictures ruin memories
- 5 Australia incest case: Severely deformed children found in remote farming community after generations of inbreeding
iJobs Gadgets & Tech
£30000 - £37000 per annum: Cornwallis Elt : Support Developer - Digital, Medi...
£35000 - £38000 per annum + Benefits: Harrington Starr: C# .NET Developer (Win...
£60000 - £70000 per annum + Benefits: Harrington Starr: Senior QA Engineer Tes...
£45000 - £60000 per annum + benefits+bonus+package: Harrington Starr: C# .NET ...