One out of four smartphones sold is an iPhone or Android-powered device: report
Wednesday 26 May 2010
iPhone and Android devices are dominating the smartphone market in 2010. One out of every four smartphones sold worldwide is either an iPhone or Android device.
While Android is increasingly becoming the operating system of choice for the technology-minded smartphone user, the latest AdMob report released on May 26 shows the ratio of iPhone to Android unique devices around the world was around 3.5 to one in April 2010. Add iPad and iPod touch figures to that and you have around 40.8 million Apple unique devices compared to around 11.6 million Android devices across the globe.
According to AdMob's figures Android has an increased market share within the United States (approximately 75 percent of all Android devices are sold there) where device availability and awareness for the Android platform is much higher. In April there were 10.7 million iPhone devices and 8.7 million Android devices in the US.
iPhone OS devices were more evenly spread across the globe. 49% were located in North America, 28% in Western Europe, 9% in the United Kingdom, 6% in France and 2% in Germany.
Android devices were most-widely seen in North America in April 2010 (75%), followed by 12% in Asia, 3% in the UK, and 2% in both France and Germany.
In March 2009 industry watcher Informa Telecoms & Media predicted that the sale of Android-powered devices would overtake iPhone sales by 2012. On May 10 market researcher NPD reported that Android OS sales had overtaken iPhone OS sales to become the second biggest smartphone operating system in the US. According to the report Android OS made up 28 percent of the market behind Research In Motion (RIM) with 36 percent. Apple made up 21 percent of the smartphone market.
AdMob's Mobile Metrics Reports are based on mobile web and application usage from their network of more than 23,000 mobile websites and applications. Their figures are calculated by the "percentage of requests received from a particular handset" and do not represent actual handset sales figures.
The full AdMob report can be downloaded for free here (pdf): http://metrics.admob.com/wp-content/uploads/2010/05/AdMob-Mobile-Metrics-Apr-10.pdf
Life & Style blogs
Alexander McQueen at auction: What makes a really great piece of fashion?
A bottle of wine a day is not bad for you and abstaining is worse than drinking, scientist claims
No female ejaculation, please, we’re British: a history of porn and censorship
Stressed nurses are 'forced to choose between health of patients and their own'
Pornhub: Kim Kardashian's sex tape is the most-watched porn video of all-time
Disgruntled RBS worker writes hilarious open letter to Russell Brand after anti-capitalist publicity stunt leaves him hungry
Nigel Farage's approval rating hits 'record low' as popularity suffers in wake of Ukip sex scandal
Nigel Farage defends Kerry Smith 'ch***y' comment: 'If you are going for a Chinese, what do you say you’re going for?'
Pakistan school attack live: Taliban kill at least 132 children in 'horrifying' massacre
Sony hack: Angelina Jolie branded 'seriously out of her mind' in further embarrassing leaked email saga
Panic Saturday: 13 million Britons spend £1.2bn – while 13 million others across the country live in poverty unable to afford food
- 1 Nigel Farage: Me vs Russell Brand on Question Time – he's got the chest hair but where are his ideas?
- 2 Harry Potter fans can apply to the Hogwarts-inspired College of Wizardry
- 3 Jessica Chambers: 19-year-old woman 'doused with lighter fluid and burned alive' in the US
- 4 Russell Brand calls Nigel Farage 'poundshop Enoch Powell' in BBC Question Time debate
- 5 Orange Wednesdays are no more
iJobs Gadgets & Tech
£50000 per annum + 26 days holiday,pension: Ashdown Group: A highly successful...
£30 per hour: Ashdown Group: An industry leading and well established business...
£20000 per annum: Ashdown Group: A highly reputable business is looking to rec...
£28000 per annum: Ashdown Group: A highly reputable business is looking to rec...