PS4 UK launch: fans queueing for the last chance to buy Sony console before Christmas

The PS4 launches tonight for £349 - can it match its US sales records?

Sony’s PlayStation 4 launches tonight across Europe and fans have been queuing up in London for days already to be the first to get their hands on the new console.

Although Sony has previously said that launch-day pre-orders have been sold out since August, they recently announced that gamers would be able to purchase a limited supply of the console from the ‘PS4 Lounge’ in London’s Convent Garden.

The consoles are thought to be the last available in the UK before Christmas and will be sold on a first come first served basis to customers.

"We really wanted to offer some way for people to buy on launch day, and this is a fantastic opportunity for anyone that hasn't already pre-ordered to get their hands on a PS4 on day one," said Fergal Gara, a marketing executive from Sony Computer Entertainment.

 

"The excitement in the run up to our UK launch has been phenomenal, and we want to thank gamers for their support by giving them the chance to take a PS4 home at the earliest opportunity."

Sony has also confirmed the full list of launch titles as well as their prices. All the expected cross-platform titles are there, as well as Sony exclusives like Killzone: Shadow Fall, Contrast and Resogun.

Click here to read 'The top 7 launch games for the PS4'

Sony will be looking to replicate both the success of their North American launch (during which the console more than one million units in 24 hours) and Microsoft’s global launch for the Xbox One last week.

Following their launch Microsoft also reported that they had sold more than one million consoles in 24 hours and Sony will be hoping to beat this with their second launch. Analysts are currently predicting that the PS4 will outsell the Xbox One in the long run, shifting 49 million consoles to Microsoft’s 38m over the next five years.

Commenting on Sony’s launch Martyn Gibbs, the CEO of the retailer Game, noted that pre-orders for the PS4 were four times higher than they were for the PS3, adding that “the PS4 launch is going to surpass anything PlayStation has done before.”

More gaming content from The Independent:
Life and Style
Steve Shaw shows Kate how to get wet behind the ears and how to align her neck
healthSteven Shaw - the 'Buddha of Breaststroke' - applies Alexander Technique to the watery sport
News
A poster by Durham Constabulary
news
Sport
Cameron Jerome
footballCanaries beat Boro to gain promotion to the Premier League
Arts and Entertainment
Performers drink tea at the Glastonbury festival in 2010
music
Life and Style
ebookNow available in paperback
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs Gadgets & Tech

    Guru Careers: Software Developer / C# Developer

    £40-50K: Guru Careers: We are seeking an experienced Software / C# Developer w...

    Guru Careers: Software Developer

    £35 - 40k + Benefits: Guru Careers: We are seeking a Software Developer (JavaS...

    Ashdown Group: UI Developer - (UI, HTML, CSS, JavaScript, AngularJS)

    £25000 - £40000 per annum: Ashdown Group: UI Developer - (UI, JavaScript, HTML...

    Ashdown Group: Graduate UI Developer - HTML, CSS, Javascript

    £25000 - £30000 per annum: Ashdown Group: Graduate UI Application Developer - ...

    Day In a Page

    Abuse - and the hell that came afterwards

    Abuse - and the hell that follows

    James Rhodes on the extraordinary legal battle to publish his memoir
    Why we need a 'tranquility map' of England, according to campaigners

    It's oh so quiet!

    The case for a 'tranquility map' of England
    'Timeless fashion': It may be a paradox, but the industry loves it

    'Timeless fashion'

    It may be a paradox, but the industry loves it
    If the West needs a bridge to the 'moderates' inside Isis, maybe we could have done with Osama bin Laden staying alive after all

    Could have done with Osama bin Laden staying alive?

    Robert Fisk on the Fountainheads of World Evil in 2011 - and 2015
    New exhibition celebrates the evolution of swimwear

    Evolution of swimwear

    From bathing dresses in the twenties to modern bikinis
    Sun, sex and an anthropological study: One British academic's summer of hell in Magaluf

    Sun, sex and an anthropological study

    One academic’s summer of hell in Magaluf
    From Shakespeare to Rising Damp... to Vicious

    Frances de la Tour's 50-year triumph

    'Rising Damp' brought De la Tour such recognition that she could be forgiven if she'd never been able to move on. But at 70, she continues to flourish - and to beguile
    'That Whitsun, I was late getting away...'

    Ian McMillan on the Whitsun Weddings

    This weekend is Whitsun, and while the festival may no longer resonate, Larkin's best-loved poem, lives on - along with the train journey at the heart of it
    Kathryn Williams explores the works and influences of Sylvia Plath in a new light

    Songs from the bell jar

    Kathryn Williams explores the works and influences of Sylvia Plath
    How one man's day in high heels showed him that Cannes must change its 'no flats' policy

    One man's day in high heels

    ...showed him that Cannes must change its 'flats' policy
    Is a quiet crusade to reform executive pay bearing fruit?

    Is a quiet crusade to reform executive pay bearing fruit?

    Dominic Rossi of Fidelity says his pressure on business to control rewards is working. But why aren’t other fund managers helping?
    The King David Hotel gives precious work to Palestinians - unless peace talks are on

    King David Hotel: Palestinians not included

    The King David is special to Jerusalem. Nick Kochan checked in and discovered it has some special arrangements, too
    More people moving from Australia to New Zealand than in the other direction for first time in 24 years

    End of the Aussie brain drain

    More people moving from Australia to New Zealand than in the other direction for first time in 24 years
    Meditation is touted as a cure for mental instability but can it actually be bad for you?

    Can meditation be bad for you?

    Researching a mass murder, Dr Miguel Farias discovered that, far from bringing inner peace, meditation can leave devotees in pieces
    Eurovision 2015: Australians will be cheering on their first-ever entrant this Saturday

    Australia's first-ever Eurovision entrant

    Australia, a nation of kitsch-worshippers, has always loved the Eurovision Song Contest. Maggie Alderson says it'll fit in fine