Home furnishing sites in France, the US and Brazil were among the most popular searches in this week's Google home trends, as customers took advantage of New Year's sales and deals of the week.

American pest control company Orkin was the third most popular search term this week. The company provides pest and termite control and has branches throughout the United States.

French site Becquet, in fourth position, sells a variety of material accessories for the home. The site offers design ideas and customers can order a wide range of rugs, pillow cases, curtains, towels and other linens on line at http://www.becquet.fr.  French fashion and home design accessories site La Redoute was also popular. The popularity of both these sites can be attributed to the annual sales currently taking place in France.

Brazilian furniture retailer Lojas Cem ( www.lojascem.com.br) and American household accessories site Ltd Commodities ( www.ltdcommodities.com) were also popular. Ltd Commodities offers regular "deals of the week" on items such as peel-and-stick wall lettering and snow globes.

The top two search terms this week refers to the deaths of musicians Elfa Secioria, Indonesian composer and founder of the musical group Elfa's Singer who passed away on January 8, and Phil Kennemore, the former bassist of 1970s American hard rock group Y&T (Yesterday and Today), who succumbed to cancer on January 7.

The term "??????" can be loosely translated to "flying fish wedding" and most likely refers to the traditional flying fish festival of the Taiwanese Yami tribe held every year in March. Meanwhile, "???????" refers to the popular Korean series Secret Garden.

The search terms with the most significant growth worldwide in the last seven days as measured by Google Insights under the category Home & Garden, recorded on January 14 at 9:00 AM GMT, are:

01.   elfa secioria (breakout*)
02.   phil kennemore (breakout*)
03.   ?????? (breakout*)
04.   ??????? (breakout*)
05.   orkin (+300%)
06.   becquet (+50%)
07.   la redoute (+40%)
08.   lojas cem (+40%)
09.   ltd commodities (+40%)

*Breakout defines a search term that has experienced a change in growth greater than 5,000 percent.

 

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