Ahead of the Hong Kong Houseware Fair being held April 20-23, the organizers have revealed the increasing demand for 'green' products in the Asian market.

The fair, held at the Hong Kong Convention and Exhibition center, is one of Asia's largest attracting over 2000 exhibitors and 25,000 professional visitors from around the world.

This year due to demand in the ASEAN region for 'green' products and the rising trend of 'low carbon' living, organizers have added a Green Living Zone' which will feature many of the latest green living accessories.

The products featured in this category span the whole spectrum of household goods ranging from chemical-free frying pans and eco-friendly travel pet bowls made of recycled plastics, to furniture made from recycled paper and solar-powered LED flashlights.

The addition of the Green Living Zone alongside other pre-existing areas such as the luxury Hall of Elegance reflects a rising environmental awareness within Asia, as with the rest of the world.

The increasing demand for power combined with ever more compact living conditions in Hong Kong and much of the East Asian region has made green living a priority of many of the region's residents.

Running concurrently to the Hong Kong Houseware Fair will be the second Hong Kong International Home Textiles Fair which is expected to attract around 14,000 visitors.

For more information about the Hong Kong Housewares Fair see: http://www.hktdc.com/fair/hkhousewarefair-en