US entrepreneurs offer to ease hangover hell
Sunday 05 December 2010
Two US college graduates are enjoying a marketing bonanza after launching a business offering to help hungover party hosts clean up and recover from the night before.
"Hangover Helpers" is the brainchild of Marc Simons and Alex Vere-Nicoll, who only launched the service a few weeks ago in the college city of Boulder, in the western state of Colorado.
For 15 dollars per roommate they offer to deliver burritos and sports drink Gatorade to ease aching heads and calm fragile stomachs, while clearing up sticky glasses, empty bottles, stale food and cigarette stubs left by guests.
"We can be called in the middle of the night, during the party, when they realize it's getting out of hand and they want us to come in the morning," said Vere-Nicoll, who took one call at 3:15 am.
"I always call the next morning to verify, because a lot of the time they drink a lot (and) they don't even remember calling," he told AFP.
More organized party hosts book in advance. "But we also get calls from people who are lying in their bed, and they can't face walking out to a stale beer-smelling house," he added.
At the moment, business is relatively slow, as it's exam season for students, and the pair are doing all the work themselves - but they are already hiring students to help them market the service, and plan to get more cleaners soon.
"We're looking for the beginning of spring for things to get a little crazy," said Vere-Nicoll.
Media interest started with an article in the local paper, but has snowballed massively. "We've actually been approached from a number of different locations, big party towns, like to franchise the business," he said.
And what's the worst post-party scene they've been called out to?
"I haven't had one that's really horrific yet. It's mostly sticky counter tops, beer cans, empty liquor bottles, that kind of thing. And there are some pretty bad smells.
"But nothing crazy like dead animals or something."
Life & Style blogs
Ebola outbreak: Why has a disease that's only ever killed 2,000 people captivated the darkest side of our imagination?
Ebola virus: UK health officials issue warning to doctors as experts admit the outbreak 'is not under control'
Watch: Vogue Italia's plus-size models in fetish-inspired lingerie shoot
UK is ready to deal with Ebola outbreak, says Foreign Secretary Philip Hammond
Flower beards: The beard frenzy has now gone floral
- 1 Sabina Altynbekova, the girl branded 'too good looking' for volleyball, says social media obsession with her is a 'bit much'
- 2 Disney heiress Abigail disowns her share of family profits in West Bank company
- 3 Israel's propaganda machine is finally starting to misfire
- 4 Zayn Malik on Israel-Gaza: One Direction singer bombarded with Twitter death threats after posting #FreePalestine
- 5 'Hello mum, this is going to be hard for you to read ...'
- < Previous
- Next >
£21804 - £31868 per annum: Randstad Education Chelmsford: Qualified and experi...
£21588 - £31552 per annum: Randstad Education Chelmsford: Exceptional teacher ...
£100 - £120 per day: Randstad Education Chelmsford: Would you like to be part ...
£100 - £120 per day: Randstad Education Chelmsford: We are currently recruitin...