World organic fair hits Germany
Thursday 17 February 2011
One of the world's largest organic food fairs, Biofach's World Organic Trade Fair, is in full swing in Nuremberg, Germany.
The expo, at the Exhibition Centre Nuremberg from February 16-19, features 2,500 exhibitors from 80 countries and is expected to be attended by 43,000 trade visitors around the world by the time it wraps up Saturday, February 19. The four-day expo features 800 organic and fair trade products, and will cap off with an award ceremony for the Best New Products. For the first time this year, visitors will be able to vote for their favorite novelty products in the categories of food, convenience, dairy, beverage and confectionary.
Some of the more popular products include a "shake and bake" bread kit by Baukhof and a muesli cereal bar, WOW!BAB, billed as the first to use baobab, an exotic African fruit also used as a milk substitute for babies.
The winner will be announced on Saturday.
Organizers say that this year they've seen a rising interest in the fair trade movement.
The group also announced that India will be featured front and center at next year's BioFach as Country of the Year. As one of the fastest growing food markets in the world, the organic food movement is hoping to expand bio agriculture in this burgeoning country.
The next major organic food fair takes place in Anaheim, CA, March 11, at the Natural Products Expo West.
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