Electric vehicles 'fall far short of consumers' expectations'
Wednesday 16 March 2011
A new report has found that European adoption of electric vehicles is still some way off, suggesting that current models fall short of consumers' expectations.
Last week's Deloitte report included a survey of 4,760 consumers that suggested only 16 percent considered themselves potential first movers in buying or leasing an electric vehicle, with 53 percent saying that they might be willing to consider it and 31 percent saying that they are not likely to consider purchasing or leasing an EV.
Deloitte said that current market offerings, such as the Nissan Leaf and Mitsubishi iMiEV, fall "far short of consumers' expectations for driving range, charging time, and purchase price."
A whopping 80 percent of consumers surveyed said that these three issues were key considerations - although it appears some respondents are willing to pay a premium for electric vehicles.
Although the majority said that the purchase price of EV should be the same or less, 14 percent said that they could accept a price premium of €1,500, and in some countries, consumers were more willing to pay more than others.
In particular, British consumers revealed that they are more willing to pay extra for an electric vehicle than many of their European counterparts.
From March 1, Nissan hiked the price of its Leaf electric vehicle in Europe by £2,000 (€2,360) in the UK and €2,151 in the Netherlands, citing currency fluctuations as the main cause.
Read the report: http://www.deloitte.com/view/en_GB/uk/industries/manufacturing/743a41cf2159e210VgnVCM1000001a56f00aRCRD.htm
Life & Style blogs
iPhone 6s Plus photos: leaks show Force Touch display, subtly altered size
iPhone 6s and 6s Plus battery capacity will be weaker than predecessors, Apple leaks suggest
Pansexual: What is it - and when did the term gain popularity?
Amazon Prime Video launches offline viewing, feature Netflix has said is 'never going to happen'
How to discover who your best friends are on WhatsApp - using a tool within the application
Climate change: 2015 will be the hottest year on record 'by a mile', experts say
Jeremy Corbyn calls Osama bin Laden's killing a 'tragedy' - but was it taken out of context?
If these extraordinarily powerful images of a dead Syrian child washed up on a beach don’t change Europe’s attitude to refugees, what will?
If you're not already angry about the refugee crisis, here's a history lesson to remind you why you really should be
Theresa May says migrants should be banned from entering the UK unless they have jobs lined up
Tony Blair attacks Jeremy Corbyn's 'Alice In Wonderland' politics
- 2 Moscow voted the world's unfriendliest city
- 3 The excuses your boss is most likely to believe when you call in sick
- 4 I'm pansexual – here are the five biggest misconceptions about my sexuality
- 5 More than 11,000 Icelanders offer to house Syrian refugees to help European crisis
£40000 - £42000 per annum: Recruitment Genius: This is an exciting opportunity...
£35000 - £40000 per annum: Recruitment Genius: This IT support company has a n...
Negotiable: Recruitment Genius: A works engineer is required in a progressive ...
£21000 - £25000 per annum: Recruitment Genius: Our client is seeking someone w...