BSM changes from Vauxhall to Fiat
Britain's biggest driving school is to replace its fleet of Vauxhall cars with Fiat models, it was announced today.
BSM (formerly the British School of Motoring) has had a 16-year association with Vauxhall, using the company's Corsa and Astra models.
But now Fiat will provide BSM with 14,000 cars over the next four years, most of them being the Fiat 500 which was Car of the Year in 2008.
BSM will start to take delivery of the new cars this summer and will have completed the change of fleet by the end of the year.
BSM managing director Abu Shafi said: "We believe very strongly that the car we use for our fleet is the strongest depiction of our brand so it was of the utmost importance for us to find a car that shares both the heritage of BSM and the brand's modern outlook and appeal.
"We feel that the partnership of BSM with the Fiat 500 has a great synergy and we are looking forward to introducing such an iconic fleet with an improved learning experience."
Fiat group automobiles UK managing director Andrew Humberstone said: "This fantastic new agreement puts an award-winning car alongside the best-known driving school in the UK, and I am delighted we are involved in it."
BSM has around 3,000 instructors and teaches more than 130,000 learners to drive each year.
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