Real shopping: Style Police - Men in black
You can blame Tom Ford at Gucci for the fact that colours are taboo in this autumn's wardrobe for the well-dressed male, says JAMES SHERWOOD
Sunday 29 August 1999
This season, women get to wear colours more exotic than the hothouse in Kew Gardens. Men, meanwhile, will not be seduced by colour for autumn/winter 99. And amen to that.
As the various movers, shakers and loungers of the British menswear industry demonstrated at the FHM Awards, the black suit and cashmere sweater uniform is hotter than Adam Rickitts' underpants.
We all wake up after a particularly wild party with a list of apologies longer than the Domesday Book and the Bible put together. Well, we owe an apology to Gucci's Tom Ford. Instead of praising you enormously like we should, Tom, Style Police has all too often had a giggle at Mr Ford's expense. But Tom Ford is essentially the inventor of contemporary menswear's sharp urban uniform: single-breasted black jacket and cigarette-slim flat front pants, luxe black cashmere sweater or crisp white shirt open to the abs, silver-tab black leather Gucci belt, black leather loafers or side-zipped black leather ankle boots.
"So what else is new?" I hear you drawl. "Is that the best that we can do for the boys in Y2K?" Well, in a word, yes. Every woman you've ever tried to schmooze will tell you every man looks cute in a black tuxedo. That's why even the man with a face like a robber's dog can cop off at a black tie ball.
The black suit, monotone top and sharp accessories are the contemporary urban man's answer to black tie. Tom Ford's simple message for men is neat, groomed, luxe and restrained, and nobody does it better.
The two powerhouse designer menswear labels, Gucci and Prada, have done more than you know for British menswear. Practically every international designer worth his Malibu mansion has launched a diffusion range: a cheaper, more accessible line such as Prada Sport, Helmut Lang Jeans or CK1.
So God bless the British high street because they've been inspired to raise their game. If designers can reach down with diffusion lines, ergo high street stores can aim high with an elite collection of special pieces a little bit pricier than mainline.
These quality "Infusion Lines" by the high street stores will bring British menswear into Y2K. Principles for Men launches "Collection" on 1 September in selected stores. Collection is an inspired, interpretation of Gucci's luxe contemporary menswear uniform. It is the Style Police discovery of 1999.
How to wear it
Monotone is a simple but deceptively strict story to put together. Wearing black, white and grey is as soothingly repetitive as Ravel's Bolero. But if you get just one element wrong it will stand out like a duck whistle at the crescendo of the aforementioned music.
Cheap works for white pieces like the classic M&S tight white tee or a classic Gap white shirt. But the black and grey cornerstones of the winter wardrobe have to be luxe, luxe, luxe. The black single breasted jacket is looking correct again after a couple of seasons in remission. Ditto the charcoal grey flat front pant. The accessories have to be beautifully maintained and all black.
Where to buy it
Everything, and we mean everything, you need for autumn/winter is waiting behind minimalist smoked glass divides in Principles for Men Collection stores.
You have to have the basic black fine wool suit with a little bit of lycra in the weave to give it Nineties stretch. You have to have the wool and cashmere flat front charcoal or black pants (pounds 50). Collection's black leather Harrington zip front jacket is a steal for pounds 175.
Now Style Police expects numerous bottles of Jack Daniels flooding the office in grateful thanks for discovering what certainly must be the buy of the year: Collection's black or charcoal grey 100 per cent cashmere V- neck sweater which weighs in at pounds 60. You want more? Try the Gucciesque silver tab black leather belt for pounds 18.
Finally, with the obscenely huge savings you've just made by shopping at Collection, Style Police now wants you to go to Gucci and treat yourself to a shiny new pair of black leather loafers. Go on. You need them because you're weak.
Gucci: 0171 629 2716.
Principles For Men Collection: 0800 731 8286.
Diving in at the deep end is no excuse for shirking the style stakes
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