Millions go up in smoke every year
Saturday 04 September 2004
A third of the £380m fire damage to UK homes last year was not covered by home insurance, costing the occupiers £126m, said the Association of British Insurers (ABI) as it launched Fire Safety Week.
The cost of fire damage has risen by £27m a year in the past five years but, despite this, industry figures show that more and more homes are either underinsured or not insured at all, partly because home buyers often do not automatically buy insurance from their mortgage lender. Coupled with this is the problem of occupiers underestimating the value of goods in their home and therefore the level of cover they need.
The value of the contents of a typical home has increased by more than 40 per cent over the past decade, from £29,600 to almost £42,000. But one in five homes nationwide and one in three homes in the London area have no home contents insurance at all.
To support Fire Safety Week, the Asda supermarket chain is today launching a "Fight Fire" campaign to highlight the inadequate levels of insurance among homeowners and lack of low-cost fire prevention devices such as smoke-alarms and fire extinguishers in UK homes.
David Rutley, director of new business at Asda, said: "The average bill for fire damage in the home is about £900, but can rise to thousands. If you're underinsured, you could be looking at a hefty bill, on top of the stress of seeing your personal effects destroyed. We strongly urge homeowners to protect themselves on two fronts - by installing smoke alarms and making sure they have adequate home insurance."
According to Asda, getting the right level of cover does not necessarily mean hefty premiums. Shopping around can shave up to £100 off the cost of cover.
Said Mr Rutley: "In many instances a fire and the subsequent damage caused could be avoided by spending just £3.97 on a smoke alarm.
"One in five people doesn't have a smoke alarm in their home, usually because they don't believe they're at risk or haven't got around to buying one. Nearly eight out of 10 homes don't own a fire extinguisher, which could halt a fire before it takes hold."
Asda advises fitting smoke alarms where you can hear them throughout your home - at the top of the staircase, hallways, corridors or landings.
- 2 Harry Potter fans can apply to the Hogwarts-inspired College of Wizardry
- 3 Jessica Chambers: 19-year-old woman 'doused with lighter fluid and burned alive' in the US
- 4 Russell Brand calls Nigel Farage 'poundshop Enoch Powell' in BBC Question Time debate
- 5 Orange Wednesdays are no more
Nigel Farage: Me vs Russell Brand on Question Time – he's got the chest hair but where are his ideas?
Disgruntled RBS worker writes hilarious open letter to Russell Brand after anti-capitalist publicity stunt leaves him hungry
Shock poll shows voters believe Ukip is to the left of the Tories
New era of cheap oil 'will destroy green revolution'
Nigel Farage's approval rating hits record low as popularity suffers in wake of Ukip sex scandal
Ukip founder Alan Sked and Nigel Farage 'begged Enoch Powell to stand as a candidate'
iJobs Money & Business
£32000 - £35000 per annum + benefits: Ashdown Group: Marketing Services Manage...
£Neg. (DOE) + Excellent Benefits: Guru Careers: A Finance Account Manager with...
£40000 - £470000 per annum + bonus: Ashdown Group: Java Developer / J2EE Devel...
£45000 - £55000 per annum + Benefits: Ashdown Group: An exciting opportunity h...
Day In a Page
A three-bedroom villa with self-contained flat, minutes from Lake Windermere
A deceptively spacious, beautifully presented Georgian home with 3000sq ft of living space and five reception rooms
A five-bedroom Victorian home with four receptions, superb gardens and paddock in Pembury
An eight-bedroom house on the south side of the The Green with cinema, wine cellars and summer house
This 17th century beauty is full of rustic cosiness, while the detached home office means you can also run a business
This five-bedroom red-brick beauty overlooks the village green and sits in just under two acres of land
Four exclusive apartments in a Grade II-listed former medical school with 2,275 sq ft of living space and 18ft ceilings
A five-bedroom terraced house on the popular Peterborough Estate, ideally located for both Eel Brook Common and South Park
A state-of-the-art farm-building conversion on the former Cliveden Estate, with 11,420sq ft of internal space, cinema and wine cellar
A three-bedroom, 15th-century cottage with original features in the picturesque village of Sissinghurst
A six-bedroom terraced house with large south-facing roof terrace, cinema room and wine cellar
A new seven-bedroom home built in Queen Anne-style with swimming pool and parkland views in Mortimer
A listed, four-bedroom farmhouse in the rural hamlet of Rushall with detached barn, four acres of gardens and paddocks
A first-floor flat with two bedrooms, a spacious reception room and communal grounds in a leafy part of London
A three-bedroom flat with a spacious rootop terrace and balcony, accessed from a private gated courtyard
A Grade II-listed pile with six bedrooms, stables and 39 acres of grounds in Standlake
A two-bedroom flat with boutique hotel-style interiors, close to the foodie haunt of West End Lane
A two-bedroom flat in a beautiful old vicarage, with many original features, close to the city centre
A three-bedroom 16th-century home with an aga kitchen, private gardens and heated outdoor pool, in Hadleigh
A three-bedrom home in sought-after Queen's Gate Mews, with Italian marble-finished bathrooms
Surrounded by glorious countryside in the village of Udimore, sits this impressive four-kiln oast and barn conversion
A five-bedroom house in the picturesque village of Kettlewell, north Yorkshire
An 18th-century former coaching inn with original staircase, open fireplaces and beams throughout
A Grade II-listed Georgian town house with three bedrooms and a south-facing courtyard, near Arundel Castle
Feel on top of the world at this über chic penthouse on the 37th floor of one of Europe’s tallest blocks.
A Grade II-listed Victorian villa with six bedrooms and two further cottages, all with spectacular sea views
A grade II-listed, Georgian cottage with mature 50ft garden, perfect for summer entertaining
A magnificent Georgian pile with turrets, seven bedrooms, a heated pool and four acres of gardens
Fairoak Farm has five bedroom suites, gym, outdoor swimming pool and golf course
Chic two-bedroom river-fronted flat with a private lift that delivers you directly to your home
A spectacular seven-bedroom Tudor pile, once owned by Henry VIII, with 18 acres of land
A seven-bedroom Georgian property previously used as a picturesque wedding venue
A split-level flat in a church conversion with two en suite bedrooms and 1,200sq ft of living space
A three-bedroom bungalow situated behind an impressive stone wall, £645,000
Windsor Castle overlooks this three-bedroom Victorian cottage located on one of Windsor's smartest roads
Chapel House is a former vicarage with nine bedrooms in the beautiful Upper Wye Valley
A five-bedroom B&B and separate owner's accomodation with potential for conversion
Enjoy summer by the Thames in this two double-bedroom converted warehouse in Rotherhithe village
A one-bedroom, luxury apartment with private gym and concierge service in Moorgate
A four-bedroom house in Hermitage Gardens with three reception rooms and landscaped gardens